Socialized

article thumbnail

The End of Corporate Social Media as a Novelty

Socialized

Lafley, then CEO of consumer products giant Procter and Gamble, ushered in the age of corporate social media when he told attendees at the Association of National Advertisers conference, “Consumers are beginning in a very real sense to own our brands and participate in their.

article thumbnail

The case for the 30-minute presentation

Socialized

Only tradition and laziness prompt us to schedule business activities -- like meetings, conference. Time might be real, but units of measure like minutes, seconds and hours are the arbitrary creation of man.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media and Personal Social Responsiblity

Socialized

Carrie James, research director for Harvard's Project Zero, spoke at the recent Mashable Social Good Conference. Social media is expected to bring with it a new world order in which global participation and communications will erase our differences and bring about peace, love and understanding. It just hasn't happened yet.

article thumbnail

Live Tweeting Requires Ethical and Legal Considerations

Socialized

You’re at a conference, the wifi is good, and you’re excited about live tweeting the next speaker. Setting aside issues of whether the practice is actually useful, and whether it is distracting to the speaker and to others in attendance, live tweeting and live blogging of conferences, events and webcasts raises legal and ethical issues.

Fair Use 184
article thumbnail

11 Types of Marketing Strategies

Socialized

A major press conference can rectify a lot of things and can also be used to showcase how great a product or service is; like Apple does upon launching any new product. Many marketers have learned to work with the press to be effective. Not only is PR marketing used for awareness, it also comes in handy when things go south. Online marketing.

Types 100
article thumbnail

Is Facebook’s Social Graph Beacon 2.0?

Socialized

With its incredible growth (200 million to 400 million users in the last 12 months), and announcement at its April 21 F8 developer conference of new capabilities, Facebook seems to have become, as Chris O’Brien of the San Jose Mercury News says, “the most important company on the Web.”.

article thumbnail

Intro to Foursquare, Brightkite & Location-Based Social Media

Socialized

If you’re at a conference, friends and colleagues can coordinate schedules and get together. Letting people know where you are tells them a lot about you, like how you spend your time, what kind of food you like, where you socialize, etc. If you go to clubs, your location can help friends find you.