Adam Cohen

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Social Media Success is About The Customers, Stupid

Adam Cohen

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. Often times this is because they think of success as whether their story gets placed in AdAge or is mentioned by a pundit at a conference.

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Social Media Chat Tuesday, July 21st

Adam Cohen

This weblog does not represent the thoughts, intentions, plans or strategies of my employer or clients. It is solely my opinion. Inappropriate comments will be deleted at the authors discretion.

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I Will Not Write About Old Spice

Adam Cohen

This weblog does not represent the thoughts, intentions, plans or strategies of my employer or clients. It is solely my opinion. Inappropriate comments will be deleted at the authors discretion.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

This weblog does not represent the thoughts, intentions, plans or strategies of my employer or clients. It is solely my opinion. Inappropriate comments will be deleted at the authors discretion.

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