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Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

In addition, ComScore and Nielsen are enlisted to ensure that the ads purchased are delivered to the intended audience. Moat and Integral Ad Science are in place to ensure video ad units on the platform are viewed by humans and compare video ad viewability and attention metrics across channels. These metrics matter to advertisers.

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Global Social Media Usage Patterns

Net-Savvy Executive

Asia Pacific Social Media Report (highlights), Nielsen (Jul 2010). European Social Media Trends , Trendstream (Sep 2010). Brazil Top Social Networking Sites in Brazil , comScore (Aug 2010). Global Social Media Usage and the Language Factor , Lionbridge (2010). Regional view. Country-level view. France Echo v.2

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 2011 Insane Mobile Marketing Facts & Trends by Bit Rebels. Among the trends: paid search is projected to grow 15% in 2012 and 2013, followed by 13% in 2014.