Sherrilynne Starkie
FEBRUARY 23, 2013
Another problem is that brands primarily look to comScore/Nielsen ranking for identifying and selecting influencers. Bloggers offer brands enhanced value through their own social media activity. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence.
Net-Savvy Executive
JANUARY 6, 2011
So when somebody takes a good look at social media patterns beyond the US, I'm usually interested. Global Publics Embrace Social Networking , Pew Global Attitudes Project (Dec 2010). Global Social Media Usage and the Language Factor , Lionbridge (2010). European Social Media Trends , Trendstream (Sep 2010).
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Ignite Social Media
APRIL 17, 2017
In addition, ComScore and Nielsen are enlisted to ensure that the ads purchased are delivered to the intended audience. With the amount of dollars spent on social advertising, $1.3 The good news; Moat has measured video impressions on Twitter and detected that among those, 99% are viewed by humans.
Ignite Social Media
DECEMBER 16, 2016
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Here are how the most popular platforms rank in terms of social media analytics: 1.
Waxing UnLyrical
MAY 17, 2011
On Twitalyzer as compared to Klout, Eric said,&# Klout is to Nielsen/comScore as Twitalyzer is to Omniture/Google Analytics… our identification of ‘influencers’ is a byproduct of the system, not the system.&# (I like that!). Of course, this got folks talking about what “real users&# are, influence, and so on.
Proactive Report
MAY 6, 2010
million unique visitors per month — more than one-third of all Internet users, according to a custom analysis provided by Nielsen Online for the Newspaper Association of America. Small wonder then that the media outlets are pushing their journalists to provide content for their websites. Is your news available in a feed?
Proactive Report
MAY 6, 2010
million unique visitors per month â more than one-third of all Internet users, according to a custom analysis provided by Nielsen Online for the Newspaper Association of America. Small wonder then that the media outlets are pushing their journalists to provide content for their websites. Embed codes added to images and video?
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