Demand Better Content
FEBRUARY 1, 2011
company based in Santa Monica, California, and is headed by Richard Rosenblatt , who is the former chairman of MySpace. "The company's sites, which include eHow , Answerbag and Livestrong , ranked the firm as the nation's 17th-biggest Web property overall in November, according to ComScore , as 105 million viewers clicked on its how-to articles and videos on topics such as 'How to sew your own pillow,'" reported the Los Angeles Times in an article titled, Demand Media shares jump 33% in trading debut. comscore. myspace. Demand Media Inc. is a U.S. article.
comScore December 2009 Search Engine Rankings
JANUARY 18, 2010
comScore, Inc. has recently updated its monthly comScore qSearch analysis of the United States search marketplace. Here’s the actual numbers as released by comScore: December 2009 U.S. Core Search Rankings comScore Core Search Report* December 2009 vs. November 2009 Total U.S. Home/Work/University Locations Source: comScore qSearch. Here’s the comScore comparison between December 2009 and November 2009: comScore Core Search Report* December 2009 vs. November 2009 Total U.S. Home/Work/University Locations Source: comScore qSearch.
comScore February 2010 Search Engine Rankings
MARCH 10, 2010
Every month about this time comScore releases the search engine rankings data, and I report it here. comScore, Inc. NASDAQ: SCOR) , a leader in measuring the digital world, releases its comScore qSearch analysis of the U.S. comScore Core Search Report* February 2010 vs. January 2010 Total U.S. Home/Work/University Locations Source: comScore qSearch. comScore Core Search Report* February 2010 vs. January 2010 Total U.S. Home/Work/University Locations Source: comScore qSearch. Home/Work/University Locations Source: comScore qSearch. percent.
comScore Releases August 2009 Search Engine Rankings
SEPTEMBER 23, 2009
comScore, Inc. NASDAQ: SCOR) has released their monthly comScore qSearch analysis of the United States search marketplace. comScore Core Search Report* August 2009 vs. July 2009 Total U.S. Home/Work/University Locations Source: comScore qSearch -- Share of Searches (%) -- Point Change Aug-09 vs. Core Search Entity Jul-09 Aug-09 Jul-09. comScore Core Search Report* August 2009 vs. July 2009 Total U.S. comScore Expanded Search Query Report August 2009 vs. July 2009 Total U.S. MySpace Sites 596 562 -6% -. percent search market share. percent).
Google+: The New Kid on the Block, but is it Too Little, Too Late?
Techipedia: Tamar Weinberg
AUGUST 11, 2011
In June, comScore reported that one out of every six minutes is spent on a social network. When Facebook came on the scene and slowly overtook MySpace, the majority of users weren’t engaging as often on any social networks. This is a guest post by Shannon Evans Suetos. Twitter usually scoops news outlets like CNN, and LinkedIn can open the door to your new dream job. Shiny New Toy.
Women Dominate Social Networks | pamorama
AUGUST 3, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Women Dominate Social Networks by Pam Dyer on August 3, 2010 Share According to a new study from comScore , social networking sites reach a higher percentage of women than men. comScore identifies higher activity levels in social categories such as social networking, instant messenger, and e-mail. Europe 85.6%
How Women Use Social Media [Infographic] | pamorama
JULY 12, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact How Women Use Social Media [Infographic] by Pam Dyer on July 12, 2010 Share Social media sites are having a powerful effect on our lives. Women are online and interacting on social sites just as much — if not, more — than their male counterparts. Takeaways: 53% of adult females use social media at least on a weekly basis.
35 Great Social Media Infographics
MARCH 3, 2010
facebook flickr twitter yahoo myspace) [.] pamorama marketing, life, social media Home About Bookshelf Links Contact 35 Great Social Media Infographics by Pam Dyer on March 3, 2010 Share Here’s a collection of terrific social media infographics that might come in handy. As you probably know, infographics are visual representations of information, data, or knowledge. Donut Marketing 12.
You can't fight the power of video. It's bigger than all of us.
OCTOBER 22, 2009
We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 It’s bigger than all of us. Think about this: How often do you watch video every day? Video is all around us. Themellow music.
Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
FEBRUARY 7, 2012
Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 He also notes that once-hot Digg has devolved into “the MySpace of social sharing sites.” We’re all hungry for data. Marketers, we’re told, need to think like publishers. hours to 6.3 hours.
5 Essential Spreadsheets for Social Media Analytics
FEBRUARY 15, 2012
ComScore: Social Universe Still Quickly Expanding [STUDY]. 1. MySpace Lists. MySpace. myspace. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people. Jobs Join Mashable on Google+ Welcome to Mashable! World Featured in US & World Videos Featured: Grammys YouTube Google+. Trending Stories. Apple: Access to Contacts Will Require Explicit Permission. 9. What I Really Do: The Best Examples of the Job-Themed Meme. February 9, 2012 by Ann Smarty. “). Great!
Facebook is Now the Leading Publisher of Web Display Ads
MAY 18, 2010
According to comScore, it’s now the leading publisher of display ads in the U.S. Data from comScore shows that Facebook served 176.3 Facebook’s ad growth also reflects increased demand from both large and small advertisers, says comScore Chief Marketing Officer Linda Abraham. pulling ahead of long-time leader Yahoo. billion ads to U.S. billion and 60.2
Debunking Five Social Media Myths
JANUARY 22, 2010
MySpace Is Where the Young People Hang Out. Everyone knows MySpace is the social network for kids, but in truth, in October, 2006, comScore reported More than Half (51%) of MySpace Visitors are Now Age 35 or Older, as the Site’s Demographic Composition Continues to Shift. Of course the demographic at MySpace, and on every network, continues to shift, and is interpreted differently from study to study. The median age for MySpace is now 26, down from 27 in May 2008, and the median age for LinkedIn is now 39, down from 40. Mail Is Dead. Oh Really? Wrong.
Monetization: Social Network Advertising
JULY 13, 2010
Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 Technorati Tags: Adage , ads , Advertising , Comscore , Facebook , Online Communities , social ads , social media , social networks. questions.
100+ Social Media Monitoring Tools
OCTOBER 31, 2010
Dialogix Dialogix is a social media monitoring tool that shows you exactly what is being said about your brand, industry, and competitors on Twitter, Facebook, YouTube, Flickr, news Web sites, forums, MySpace, and more. Social media monitoring helps brands discover, in real time, who is saying what online and where the conversations are happening so they can respond in a timely fashion.
How Fortune 100 Companies are Leveraging Social Media [Infographic]
MARCH 14, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact How Fortune 100 Companies are Leveraging Social Media [Infographic] by Pam Dyer on March 14, 2010 Share Burson-Martseller , a leading global public relations and communications firm, recently released a report detailing how the Fortune 100 companies are using social platforms. Thanks for visiting, Michael!
Average Age of a Facebook User? 38. [Infographic] | pamorama
SEPTEMBER 14, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Average Age of a Facebook User? Infographic] by Pam Dyer on September 14, 2010 Share The demographics of the most popular social networking sites are changing quickly and, once again, the team at Flowtown has done a great job of compiling the latest statistics about Facebook users and social network usage in general.
Social Media: A Cheat Sheet [Infographic]
MARCH 14, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media: A Cheat Sheet [Infographic] by Pam Dyer on March 14, 2010 Share Are you new to social media? Are you unsure about how to engage your audience via Twitter, Facebook, LinkedIn, and the rest? Here’s a handy infographic that doubles as a roadmap of the social Web. The image below has been scaled.
Top 100 Most Innovative and Influential People in the Web 2.0 World
APRIL 26, 2010
NYSE: NWS) (MySpace ). 4. Related posts: comScore Releases August 2009 Search Engine Rankings comScore, Inc. NASDAQ: SCOR) has released their monthly comScore. comScore February 2010 Search Engine Rankings Every month about this time comScore releases the search engine. world. In the search category, the heads of Google , Microsoft , and Yahoo! News/Media.
12 Reasons to Use Social Media to Grow Your Business
JUNE 1, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Reasons to Use Social Media to Grow Your Business by Pam Dyer on June 1, 2010 Share Social media is fast becoming an essential part part the marketing mix for brands. Here are 12 compelling reasons to use social media to help grow your business: 1. Are you using social media to grow your business? Good stuff! Thanks again.
We're Addicted to Social Networks: 48% of Us Check Them in Bed
MARCH 21, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact We’re Addicted to Social Networks: 48% of Us Check Them in Bed by Pam Dyer on March 21, 2010 Share If you had any doubt about the extent to which Facebook, Twitter, and other social platforms have taken over people’s lives, stats like these should help put them to rest. msigeek This is Funntassticc.! Great post.
Calculate the Value of Your Facebook Page
MAY 19, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Calculate the Value of Your Facebook Page by Pam Dyer on May 19, 2010 Share Marketers are clamoring for data to determine the ROI of their social-media efforts, and a new free tool called the Social Page Evaluator , from social media management company Vitrue , is here to help. The Social Page Evaluator is easy to use.
12 Social Media Marketing Myths
JANUARY 19, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Social Media Marketing Myths by Pam Dyer on January 19, 2010 Share For brands, resistance to social media is futile. Millions of people create content for the social Web on a daily basis. Your customers have been using it for a long time. Your competitors have embraced it. If your business isn’t putting itself out there, it should be. But there are some recurring fallacies and misconceptions out there. Many companies are finding that these tools don’t live up to the hype, especially small businesses.
Social Media From A to Z: A Glossary
JUNE 30, 2010
MySpace : MySpace is a social networking Web site owned by News Corporation. MySpace became the most popular social networking site in the United States in June 2006, but it was overtaken by its primary competitor, Facebook, in April 2008. TweetDeck : TweetDeck is an application that connects users with contacts across Twitter, Facebook, MySpace, LinkedIn and more.
How to Monitor Your Brand Using Twitter Search
FEBRUARY 24, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact How to Monitor Your Brand Using Twitter Search by Pam Dyer on February 24, 2010 Share More and more business and organizations are beginning to realize that Twitter is an excellent (and free) way for them to monitor how people feel about their brand, company, or product. With users pouring out their thoughts in 140-character bursts, a great deal of discussion revolves around products and services. These tweets are very relevant because other consumers can read and be affected by them. It was created by by John Haydon.
The Social Habit: Who Uses Social Media and How
JUNE 22, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact The Social Habit: Who Uses Social Media and How by Pam Dyer on June 22, 2010 Share Edison Research just released its latest report on social network usage. The study compares the behavior and demographics of frequent users of social media to those of the population at large. Here are the principal findings from the report: 1.
Facebook Catching Up to Google and Yahoo as Your Home on the Web.
FEBRUARY 5, 2010
billion minutes in October, according to data from comScore. (In December 2008, it was just 9.3 Meanwhile, online rivals like Yahoo, Microsoft, and MySpace are all down. And, it’s not shown in this chart, but comScore says Facebook had more pages viewed in December than Yahoo for the first time ever — 44.9 link] Kyle Webs I love how MySpace just drops! And everyone that I knew that used MySpace before really don’t go on it as much. And everyone that I knew that used MySpace before really don’t go on it as much. billion minutes.)
Facebook Becomes Most Popular US Web Site
MARCH 16, 2010
Comscore still ranks Google ahead of Facebook — it’s the top site by reach (81% of the U.S. Tagged as: comScore , engagement , Facebook , Hitwise , Social Media , traffic [link] Vijay Awesome Article. pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook Becomes Most Popular U.S. according to Hitwise. population).
Analysis of Five Top Blogs and What You Can Learn from Them
Techipedia: Tamar Weinberg
JULY 1, 2010
However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Clearly! Thank you! Passion.
Ford Sets Record for Biggest Tweetup Ever
DECEMBER 3, 2009
pamorama marketing, life, social media Home About Bookshelf Links Contact Ford Sets Record for Biggest Tweetup Ever by Pam Dyer on December 3, 2009 Share Setting a Guinness World Record is a classic way to drum up publicity. One of my favorites of the holiday variety was the largest-ever gathering of Santa Clauses , when almost 13,000 people in Northern Ireland dressed up as Santa or Santa’s helper — nothing says Christmas like a sea of Kris Kringles. Never before has a group of car owners created such a sustained buzz for a new car. So far, Fiesta agents have traveled more than 1.4
Social Media Users' Interests and Expectations Vary by Network [Stats]
MARCH 19, 2010
On MySpace, users seek out celebrity gossip and video games — and MySpace is the only site in the sample that doesn’t refer a significant amount of traffic to news destinations. It shows that users’ interests and expectations vary sharply depending on the platform they’re using. Act Locally. » Ayers Advertising [.] pamorama [.]
Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources
MAY 15, 2009
This article looks at the issue and tries to chart it all out for easy comparison. A How-to guide to Measure MySpace and Facebook | Article | Homepage articles From Katie Paine: It’s possible to measure community on social networking sites. Interactive Insights Group Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Engage or Die!
Social Media Ethics: Resources to Help You Stay Out of Trouble
MARCH 1, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media Ethics: Resources to Help You Stay Out of Trouble by Pam Dyer on March 1, 2010 Share Here’s a BlogWell presentation by GasPedal CEO Andy Sernovitz that recaps the latest FTC regulations on disclosure and social media. Almost every social media scandal involving brands boils down to a lack of disclosure.
16 Free Must-Read eBooks About Social Media
FEBRUARY 3, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 16 Free Must-Read eBooks About Social Media by Pam Dyer on February 3, 2010 Share Whether you’re keeping up with family members or growing your company’s brand, social media has become integral to many aspects of our lives. And it’s getting harder to keep up. Here are some ebooks that can get you started on your path towards social media success or help you kick things up a notch if you’re already active on the social Web. Building a Social Media Team , Amber Naslund. Content , Cory Doctorow. What is Social Media?
All About Internet Memes [Infographic] | pamorama
AUGUST 31, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact All About Internet Memes [Infographic] by Pam Dyer on August 31, 2010 Share Here’s an infographic by Online University that does a good job of describing Internet memes and the sites that host them. The infographic presents a great mix of some of the funniest, most popular memes in Internet history.
8 Social Media Tips for Small Business
APRIL 11, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 8 Social Media Tips for Small Business by Pam Dyer on April 11, 2010 Share The majority of small businesses (52%) believe that having a social media presence is important, according to a national poll of 500 small business owners or managers commissioned by EMPLOYERS. Yet only 16% of U.S. million small businesses in the U.S.
Who is the Modern Media Consumer? [Infographic]
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Who is the Modern Media Consumer? Infographic] by Pam Dyer on April 26, 2010 Share The ways in which people are consuming and engaging with news and media is quickly changing. People are also increasingly contributing to the conversation itself. link]. link] Como é o consumidor de mídias atual? « Midiatismo [.] FONTE [.]
Happy Birthday Twitter: The Path to 10 Billion Tweets
MARCH 21, 2010
Just one year later, Twitter hit five billion messages. And by about two weeks ago (March 4th), that number had doubled to 10 billion according to GigaTweet. The site pulls in an astonishing 50 million tweets a day, which translates to about 600 tweets a second. Given the current pace of growth, GigaTweet projects that the 20-billion milestone will occur at about mid-September.
Wendy's Taps Social Media for March Madness Promo
MARCH 17, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Wendy’s Taps Social Media for March Madness Promo by Pam Dyer on March 17, 2010 Share Fast food chain Wendy’s has just launched social promotions for its boneless wings that leverage the popular NCAA Basketball Championships. The Facebook and Twitter campaigns both feature gift card giveaways.
Crisis Management: Listen Up, Toyota and Tiger Woods!
FEBRUARY 17, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Crisis Management: Listen Up, Toyota and Tiger Woods! by Pam Dyer on February 17, 2010 Share The recent string of high-profile public relations disasters is impressive. late response can get a brand back on track, but damage control becomes an uphill battle. Tom’s mantra: Come clean and come clean fast!