Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. 4. Mobile devices dominate YouTube views, but TV is gaining.

YouTube 111

YouTube Strategy B2B Marketing 111

Twist Image

FEBRUARY 23, 2012

Mobile is small. The real shift that we're going to see is from desktop versus mobile. It's going to be a fast and exponential shift (and yes, I realize that this statement flies in the face of some of the biggest research companies out there). mobile advertising. mobile marketing. you are reading that right.

comScore 104

comScore Microsoft Mobile Blogger 104

Twist Image

MARCH 19, 2013

Earlier this week, The Pew Research Center released a new report, The State of the News Media 2013 looking at the current state of American Journalism. Some key findings in the Pew Research Center are: Digital advertising is growing very slowly at only three percent and is not able to compensate for the loss of print revenue.

comScore 108

comScore Compete Yahoo Social Graph 108

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. These are those links.

Social Media 162

Social Media Flipboard Journal comScore 162

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Ignite Social Media

DECEMBER 16, 2016

On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. Many of the problems with Instagram come from it’s mobile-only format.

Analytics 60

Analytics Platform Social Media comScore 60

Proactive Report

FEBRUARY 20, 2011

According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. used their phones to access social networking sites at least once a month, says ComScore. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features.

Apparel 167

Apparel comScore Delicious Posterous 167

Hootsuite

SEPTEMBER 10, 2019

Content may be king, but poorly researched content can make you look more like a joker. Great social media research skills can help boost your reputation as an expert in your field. Even if you do strike research gold, you can still go wrong by using statistics incorrectly. Online research tools. Asterisk (*).

Research 111

Research Social Media HootSuite Tips 111

Twist Image

AUGUST 19, 2016

Brands are going to confront a huge challenge as their consumers become more and more mobile. In the past, I have written about the massive chasm that is developing between consumers and brands, as our consumers become more mobile and smartphone enabled. Please read: Mobile Breaks Search. And Your Brand (from March 2016).

Mobile 40

Mobile comScore Brands Applications 40

Hootsuite

MARCH 2, 2020

And according to a recent study by ComScore , more than 80% of U.S. According to a Pew Research study, the majority of Pinterest users earn more than $75,000 USD a year. 85% of Pinners are on mobile. You know what that means: Optimize for mobile. Pinterest is most popular with women—especially moms. Likewise, U.S.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Webbiquity SMM

FEBRUARY 7, 2012

53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. hours to 6.3

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

MAY 29, 2018

comScore ]. 92 percent of mobile video viewers share videos with others. Something to consider: Some tests say people respond more to square videos on mobile , while horizontal videos perform better on desktop, regardless of platform. Research from Pew indicates : YouTube has the most users but ranks fifth in frequency of use.

Platform 150

Platform Campaign Video YouTube 150

Bill Hartzer

FEBRUARY 8, 2010

General Sentiment uses patent-pending technology based on 5 years of research directed at Stony Brook University. The company’s recent acquisition of AdMob, a mobile ad service, further highlights their strategy going forward. comScore December 2009 Search Engine Rankings comScore, Inc.

News 110

News Report Social Media Reputation 110

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. Seventy percent of consumers place peer recommendations and reviews above professionally written content.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). comScore). Q2: Recent research shows that brands are publishing more content, but engagement is down. Seventy percent of consumers place peer recommendations and reviews above professionally written content.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

ProBlogger

MARCH 15, 2016

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. The trend: Internet access via mobile has overtaken PCs. Mobilise . Get Appy .

Social Media 34

Social Media comScore Small Business Mobile 34

Social Email Marketing

JUNE 20, 2011

More and more it looks like the pundits are right and 2011 will indeed be the year of the smartphone. Smart marketers are taking notice and making plans to leverage one of the most powerful devices traveled by the cross-channel consumer. There’s little doubt that 2011 is a breakthrough year for.

Marketing 40

Marketing Travel comScore Review 40

Social Email Marketing

JUNE 20, 2011

More and more it looks like the pundits are right and 2011 will indeed be the year of the smartphone. Smart marketers are taking notice and making plans to leverage one of the most powerful devices traveled by the cross-channel consumer. There’s little doubt that 2011 is a breakthrough year for.

Marketing 40

Marketing Travel comScore Review 40

Convince & Convert

APRIL 26, 2012

Lee: Yeah, that’s from Comscore. Yeah, doing research into, you know, not only surveying. customers and doing some primary research, I guess and getting a sense of. It’s mobile. Jay: One of the stats. that you had in the book which blew me away, I actually had to read it two. checked it. queries a month.

Social Media 134

Social Media SEO Retail Conference 134

Kikolani

JUNE 23, 2016

Online videos account for almost 50% of mobile traffic. Global media analytics and measurement company, ComScore , states that 45.4% A research conducted by Horizon Media in May, 2015 stated that 21% of internet users in the US would be more inclined towards Meerkat or Preiscope. 81% of US Millennials use YouTube.

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

Online videos account for almost 50% of mobile traffic. Global media analytics and measurement company, ComScore , states that 45.4% A research conducted by Horizon Media in May, 2015 stated that 21% of internet users in the US would be more inclined towards Meerkat or Preiscope. 81% of US Millennials use YouTube.

Video 60

Video Tips Marketing Film 60

Writtent Blog

JULY 16, 2013

In fact, the Roper Public Institute has found that 80% of B2B decision makers prefer product research through a series of branded articles. The truth is, people of all ages are utilizing blogs to research products and services. It’s Free Market Research. You’ll Become an SEO Magnet. Modern Consumers Are Always Connected.

Sysomos 88

Sysomos Hubspot SEO ROI 88

SocialFish

FEBRUARY 1, 2011

Feature Creep Emerges as Next Challenge for Mobile Devs – GigaOm. Monterey Bay Aquarium’s Integrated Mobile Strategy – Beth Kanter. While Mobile Email Usage on the Rise – comScore. Association Executives: Provocative Proposals Research Project – Shelly Alcorn. – Jesse Stay.

comScore 172

comScore Journal Analysis Proposal 172