Waxing UnLyrical
DECEMBER 11, 2013
Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. Business Standard sold its motoring magazine to Delhi Press.
Social Media Marketing
JULY 24, 2013
customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.
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Social Media Marketing
APRIL 23, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
The Realtime Report
AUGUST 28, 2012
By November 2011, comScore reported that 15.2 The Digital IQ Index®: Magazines report released in June by think tank L2 is a study that ranks magazine brands in 11 categories according to their “competence” in adapting to “the increasingly digital landscape.” million U.S. visitors spent an average of 5.1
Webbiquity SMM
FEBRUARY 7, 2012
Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 2011 Insane Mobile Marketing Facts & Trends by Bit Rebels. Among the trends: paid search is projected to grow 15% in 2012 and 2013, followed by 13% in 2014.
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