Social Media Marketing
JULY 24, 2013
customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. These are those links.
Social Media Marketing
APRIL 23, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
DECEMBER 11, 2013
The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months. Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block.
Laurel Papworth
JULY 13, 2010
Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43
Proactive Report
MAY 6, 2010
In a segment about the sale of Newsweek on Marketplace on NPR yesterday Kai Ryssdal said “Papers and magazines that have been around for decades are barely hanging on. The media panel at the PRSA conference made it clear that they are expected to provide muh more than just a print story today. Print is really on its last legs.&#.
Proactive Report
MAY 6, 2010
In a segment about the sale of Newsweek on Marketplace on NPR yesterday Kai Ryssdal said “Papers and magazines that have been around for decades are barely hanging on. The media panel at the PRSA conference made it clear that they are expected to provide muh more than just a print story today. A lot of them aren’t hanging on at all.”.
The Realtime Report
AUGUST 28, 2012
By November 2011, comScore reported that 15.2 The Digital IQ Index®: Magazines report released in June by think tank L2 is a study that ranks magazine brands in 11 categories according to their “competence” in adapting to “the increasingly digital landscape.” million U.S. visitors spent an average of 5.1
Expert insights. Personalized for you.
162 
Let's personalize your content