Socialized

JANUARY 22, 2010

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. Perhaps social media is not a part of the company’s communication strategy. Social Media Communication Is Informal.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Ignite Social Media

OCTOBER 16, 2017

It evolved into something more that inspired creativity and Snapchat influencers were born who shared their content via stories. From a recent comScore study in June of this year, they found that users between the ages of 18-24 that Snapchat was third on the list of apps they utilize the most.

comScore 111

comScore Statistics Instagram Survey 111

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. New Media Entities are Born. Twitter is the new sports ticker.

Sports 133

Sports Social Media comScore Tweetdeck 133

Proactive Report

APRIL 23, 2010

A study from GroupM Search, M80, and ComScore found that consumers exposed to a brand’s social media content are 2.8 What’s more, consumers exposed to social media are more likely to perform deeper searches, going further down the purchase funnel and completing more purchases.

Social Media 74

Social Media comScore Paid Search Yahoo 74

Webbiquity SMM

NOVEMBER 8, 2011

Both provide PR and social media professionals with extensive capabilities for tracking and growing media coverage of their organizations or clients. Among their features: • An extensive database of professional journalists and social media influencers, with biographical information. So which is best?

Vocus 185

Vocus Radian6 Tools comScore 185

Waxing UnLyrical

MAY 17, 2011

Given how much we’ve talked about influence recently, I figured this would be quite the chat… and it was. Of course, this got folks talking about what “real users&# are, influence, and so on. Of course, this got folks talking about what “real users&# are, influence, and so on.

Klout 195

Klout comScore Nielsen Sample 195

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program.

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Adam Sherk

JULY 9, 2013

But what about using search and social data to influence the editorial calendar over the longer term? But allowing search and social data to influence (not dictate) the editorial calendar and content planning process can reap significant benefits for traffic and audience development.

Research 183

Research Content Hitwise Adwords 183

Sprout Social

OCTOBER 5, 2016

One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content.

Content 111

Content comScore Wiki Social Networking 111

Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs. Internet users.

Mobile 225

Mobile comScore Insurance Sites 225

Sprout Social

MAY 10, 2019

This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs. According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Convince & Convert

FEBRUARY 19, 2016

” Thanks to our partners at Delmondo, we had several Snapchat influencers developing unique content with our filters and encouraging their fans to use it. One influencer, Wysamx , collected fan videos on his Snapchat story featuring people from all over the world. According to Comscore , over the last year in the U.S.,

comScore 60

comScore API Journal Advertising 60

Kikolani

JULY 26, 2012

Pinterest offers a new kind of social media sharing, and at the Internet marketing firm I work for, we’re seeing it swell in popularity (even though it’s still in the beat phase) among bloggers and search engine marketers for building a personal brand online. Build Your Brand through Social Media Consistency.

Brands 118

Brands comScore Blogger SEO 118

Convince & Convert

MARCH 17, 2016

When it comes to social media, user-generated videos offer tremendous potential for shareability. Social media also provides the perfect platform for creating fun competitions and contests. In fact, a whopping 84% of millennial consumers reported that UGC has an influence on what they buy. Why is that?

Video 60

Video UGC Content comScore 60

Akamai Marketing

FEBRUARY 9, 2011

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns.

comScore 156

comScore Review Klout Marketing 156

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Really, the biggest unfortunate investment of social media is that it’s often a thankless job. Until I see Digg becoming more involved in user affairs, I feel that there’s no real future for Digg as a social news service and that their 15-minutes of fame has ended. That hasn’t been much of a reality on Digg.

Digg 100

Digg Social Media Upcoming Ustream 100

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Hootsuite

SEPTEMBER 10, 2019

Great social media research skills can help boost your reputation as an expert in your field. In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. Social media research tips and best practices. Search for embeddable social media posts.

Research 111

Research Social Media HootSuite Tips 111

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. The Science of Social Timing [infographic].

Feed 234

Feed Feedly News comScore 234

Bill Hartzer

FEBRUARY 8, 2010

Across the Internet, in news, blogs, tweets and other social media , millions of people are talking about major brands. The volume and character of this buzz are predictors and influencers of brand performance; these exposures “count” in the real world, sometimes even more than the advertising-derived exposure typically measured.

News 109

News Report Social Media Reputation 109

Diva Marketing Blog

NOVEMBER 30, 2011

Social Media. My reactions : Women help and connect to each other by sharing their experiences; results are influencing brand perceptions and purchase behavior. . Curious to what other people would say, I posted the question to my social networks, including the Atlanta Women in Social Media group.

Social Media 83

Social Media comScore Nielsen Small Business 83

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. But, so I had the influence of public relations and the content. The importance of messaging and influence hit me on one side and. Lee: Yeah, that’s from Comscore. checked it.

Social Media 134

Social Media SEO Retail Conference 134

Hootsuite

MARCH 2, 2020

See how Pinterest stats measure up against other social media networks and beyond. That’s particularly noteworthy since women influence 70-80% of consumer spending. And according to a recent study by ComScore , more than 80% of U.S. This comes in stark contrast with other social media sites. contenupgrade].

Statistics 145

Statistics Marketing HootSuite Advertising 145

ProBlogger

JULY 22, 2014

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Consider the below mentioned social network growth statistics: YouTube hosts nearly 14 billion videos.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

SocialFish

FEBRUARY 1, 2011

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. The Social Media Marketer’s SEO Checklist – SEOmoz. While Mobile Email Usage on the Rise – comScore.

comScore 172

comScore Journal Analysis Proposal 172