comScore Features iPad Platform 
Waxing UnLyrical
DECEMBER 11, 2013
In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before.
Convince & Convert
JULY 23, 2012
But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. Twitter is the new sports ticker. Facebook is the new hub for fans. New Media Entities are Born.
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