Waxing UnLyrical
DECEMBER 11, 2013
India now has nearly 74 million Internet users , according to a recent ComScore report. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Holding events both online and offline is now part of media management.
Social Media Marketing
JULY 24, 2013
Facebook’s Q2 earnings show mobile growth, U.S. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. These are those links.
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Social Media Marketing
APRIL 23, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
Social Media Marketing
FEBRUARY 25, 2012
A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features.
Akamai Marketing
FEBRUARY 9, 2011
The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Mobile apps aren’t going away – people love their ease of use. If there is any area that illustrates that importance of integration, its mobile. Social media, search and apps all need integration.
Buffer Social
JULY 27, 2016
Political news site, The Hill , uses Snapchat to live-snap key political events and the larger world of politics and life in DC. According to numbers from comScore, 14% of smartphone users aged 35 and older use Snapchat, too. Something that Facebook mastered on its way to becoming a dominant mobile advertising network.
Mindjumpers
OCTOBER 26, 2011
mobile using audience, jumping an impressive 75% to 13.4 million for the year ending in August 2011, says a new study by comScore. Facebook’s mobile audience worldwide is now a heady 350 million. The overall social networking population across mobile devices increased by 37% to 72 million people – about 31% of all U.S.
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