Techipedia: Tamar Weinberg

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The Ultimate Guide to Search Retargeting, Part 2

Techipedia: Tamar Weinberg

As we began to discuss in Part 1, Search Retargeting is a practice that allows marketers to target users with display ads based on the keywords they enter into search engines like Google, Yahoo!, Search Retargeting, in other words, has brought the power of search engine marketing (SEM) to display. and Bing, among others.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. They can help directly generate traffic by getting indexed in search engines such as Google and YouTube.

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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google. As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. It has thrown me for a loop the past week. I’m getting frustrated.

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Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. It is also important to note that these blogs are not just popular because of one thing but because they give value.

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