article thumbnail

What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. This will be worth keeping an eye on over 2011, but hardly suggests that there is a mass exodus in this age group. This age range is not a group used to unknowningly sharing data with marketers.

comScore 156
article thumbnail

TweetChats #socialmedia

Diva Marketing Blog

A tweetchat is simply an organized group chat that takes place using the Twitter platform. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 Connie thinks that boomers are the "lost demo" and not only for profits but nonprofits are missing opportunities.