Techipedia: Tamar Weinberg

article thumbnail

The Ultimate Guide to Search Retargeting, Part 2

Techipedia: Tamar Weinberg

A study by comScore and Starcom MediaVest found that 84% percent of Internet users never click on an ad. Remember that Search Retargeting is a separate tactic, and allows you to acquire truly new customers, unlike Site Retargeting.

comScore 163
article thumbnail

The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Videos in universal search results have a 41% higher click-through rate than plain text results.

Airlines 210
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. Twitter usually scoops news outlets like CNN, and LinkedIn can open the door to your new dream job.

Google 177
article thumbnail

Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Tamar, regarding your feelings that In-Text ads are irritating, I realize that no form of advertising will ever be 100% embraced.

Analysis 226
article thumbnail

The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. It has thrown me for a loop the past week. I’m getting frustrated. Reply Toothful Dolphin February 1, 2008 at 6:26 pm Digg “jumped the shark&# several months ago.

Digg 100