Mindjumpers

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Live Streaming and the Demand for Now

Mindjumpers

It’s important to note here how different YouTube’s audience is to Facebook and Twitter’s – subscribers on YouTube are there predominantly to watch videos, and considering YouTube’s experience within video in general, it will be interesting to see how these two compete most of all. Quality Control.

Compete 154
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Live Streaming and the Demand for Now

Mindjumpers

It’s important to note here how different YouTube’s audience is to Facebook and Twitter’s – subscribers on YouTube are there predominantly to watch videos, and considering YouTube’s experience within video in general, it will be interesting to see how these two compete most of all. Quality Control.

Compete 100
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The Digital Agency of the Future [Report]

Mindjumpers

The report presents insights on the following topics: Strategy : Consumer audiences are increasingly difficult to reach, and increasing demand for content across channels poses a systemic challenge for agencies seeking to create and distribute branded content.

Report 244
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Facebook Now Has 235 Million Monthly Gamers: Time to Start Gamifying Your Social Marketing Campaign?

Mindjumpers

The App Center seems to be a great success so far and learning that an ever-increasing number of people actually want to play games on Facebook should be a huge encouragement for companies and brands to start incorporating gamifying elements in their marketing campaigns and social media strategies.

Campaign 235
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Great Value Created by Toyota in Tough Market with Social Media

Mindjumpers

The strategy. It would have been so cool for the fans designing the cars to have a chance to compete against each other in an online game. In order to grow the brand, Toyota needed to start appealing to this audience. But simply winning races isn’t enough. You can get other great case studies from The Bees by subscribing here.

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Key Factors For a Successful Client-Agency Relationship

Mindjumpers

As social media has moved up the brand strategy funnel over the years, we experience an increasing number of requests to take on tasks outside of our specialty, something that might seem very tempting. Our learning is that when evaluating all your processes the key is well-documented structures but at the same time keeping it simple.

Nielsen 100
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Make Your Digital Marketing Matter

Mindjumpers

So make sure your content strategy is not based on vanity and ego. Realize that you’re competing against everything in the stream including pictures of food and cats. So being relevant and engaging really matters. We need to let the consumers walk away with a feeling of satisfaction and value. It’s All About the People.

Marketing 100