How Search Tactics are Replacing Hashtag Strategies for Social Media Success
Ignite Social Media
JUNE 14, 2023
Finding it hard to compete with social algorithm changes using hashtags? Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.
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