Direct Marketing Observations

OCTOBER 27, 2011

Every day we’re faced with free and I hate it… Marketers throw free around like it’s confetti. How do other companies compete when Nike, Gatorade and AE give stuff away for free? They didn’t know what else to do so they just kept doing what didn’t work.Thus, fighting free with free is not a business model.

Compete 162

Compete Case Study Social Networking Small Business 162

Buffer Social

NOVEMBER 17, 2021

And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name. Here are a few ideas that I’ve seen work for individuals and businesses over the years.

Small Business 91

Small Business Social Media Tips Content 91

Small Business Mavericks

APRIL 18, 2011

The Changing Face Of Article Marketing » UberMedia, Mixx, And Twitter Remember the social media website Mixx ? If UberMedia actually does purchase Tweetdeck and competes directly against Twitter, will they incorporate Mixx into the fray as well? There are always changes in the market. That’s UberWild!

Small Business 156

Small Business Tweetdeck Twitter Case Study 156

Small Business Mavericks

DECEMBER 29, 2011

Some small businesses think there is too much competition on line for any effective marketing. Small businesses just need to use different tactics than, say, the bigger corporations. So, how do small businesses compete against the big guys? That is completely wrong, however.

Small Business 107

Small Business Compete SEO Engineering 107

Small Business Mavericks

DECEMBER 7, 2017

A small business typically operates on a small budget, so it’s logical to approach expenses by asking, “Can I do this myself and save money?” It’s a smart approach that you can apply to many areas—but there are three key operational parts of your small business that make more dollars and sense to outsource.

Small Business 70

Small Business Cost Banking Buy 70

Lucy Hall

JULY 20, 2015

Have you ever wondered what it takes to get started marketing your small business on YouTube? Many small businesses make the mistake thinking that YouTube is not a social media site. So knowing this, how can you ignore YouTube when you are trying to market your small business and build authority in your niche?

Small Business 60

Small Business YouTube Marketing Metrics 60

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” With a sports theme, of course.

B2B 93

B2B Strategy Tips Content 93

Jason Yormark

AUGUST 16, 2010

This is especially the case when you offer a product or service that is provided by major players that are hard to compete solely on price with. I have tried numerous new products and services from businesses I had neither heard of or would have considered. You can follow any responses to this entry through the RSS 2.0 God Bless You!

Small Business 205

Small Business Startup Social Media Compete 205

Small Business Mavericks

FEBRUARY 5, 2012

Are you a small business owner who is trying to survive online by doing it all yourself? There is a good chance your business is going downhill, and possibly your health as well. The alternative is to work longer building your business, increasing turnover and profitability. There is only so much a person can do.

Small Business 107

Small Business SEO Price Compete 107

Small Business Mavericks

MARCH 20, 2012

Small business owners often feel a little overwhelmed when it comes to advertising online. When a small business owner does run an advertising campaign, the most common complaint we hear is that their campaign was a complete flop. The problem is obvious – these sites are attracting the wrong traffic.

Small Business 101

Small Business Paid Search Compete Advertising 101

Jason Yormark

AUGUST 16, 2010

This is especially the case when you offer a product or service that is provided by major players that are hard to compete solely on price with. I have tried numerous new products and services from businesses I had neither heard of or would have considered. You can follow any responses to this entry through the RSS 2.0 God Bless You!

Small Business 205

Small Business Startup Social Media RSS 205

Socialmedia.biz

AUGUST 4, 2016

S mall businesses can support their online marketing activities through a presence on Facebook, such as a Facebook page. In fact, a survey by Hubspot found that 84 percent of respondents expect small businesses to have a presence on Facebook. If you don’t have a page for your small business yet, it’s past time.

Small Business 60

Small Business Facebook Hubspot Compete 60

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” With a sports theme, of course.

Small Business 100

Small Business B2B Strategy Content 100

Diva Marketing Blog

SEPTEMBER 21, 2011

My sister Susan and I grew up with an extra family member who always had dinner with us, went on holidays with us and frequently competed for our parent's attention. We called it "The Business." . My parents owned a small business, a marketing research company Ellington Surveys, in metro Boston. your choice. .

Small Business 101

Small Business Brands Reputation Compete 101

Convince & Convert

FEBRUARY 17, 2011

Now, you’re competing with Coke. The email inbox is also a battleground , with your special offer competing through the attention aperture (as Brian Solis calls it) with Nigerian Prince scams, Amazon recommendations, and Linkedin “don’t forget to connect with this guy&# nudges. With McDonald’s. With Chevy.

Compete 133

Compete CoTweet CoTweet Small Business 133

Small Business Mavericks

MARCH 26, 2011

It has a competing advertising model. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc.,

Small Business 79

Small Business Advertising Facebook Case Study 79

yMarketingMatters

OCTOBER 22, 2014

SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media. Social media has leveled the playing field for small and medium businesses. . Social media is not a fad.

Social Media 252

Social Media Small Business Compete Mobile 252

Writtent Blog

DECEMBER 6, 2023

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. To compete on the same level but with a smaller budget, you have to market smarter. Try article marketing. You’ll get publicity from marketing the event and from the event itself.

Small Business 98

Small Business Marketing Compete Directory 98

Small Business Mavericks

SEPTEMBER 25, 2013

The fact is, both Google+ and Facebook offer marketers a lot of value. Depending on who your audience is, you can use one or both social networks to gain traction for your business and increase your reputation online. The problem with this thinking is the “so what” factor. would it matter? Would you use it more?

Compete 101

Compete Google Facebook Social Networking 101

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. You need to know it all.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Freelance Social Media

OCTOBER 20, 2008

Owner of LangfordMedia Blog Twitter blog comments powered by Disqus Previous post: Website and Conversion Optimization in Hard Times Next post: Marketing Budgets and the Economy Search About Jacinta is the owner of LangfordMedia , a digital marketing firm that specializes in social media, web development, and mobile app development.

MySpace 100

MySpace Compete Foursquare Facebook 100

Small Business Mavericks

MARCH 6, 2012

If your business has an online presence then you are now in a very competitive market. Unlike traditional bricks and mortar businesses, an online presence has to compete with a much wider range of entities.

Cost 173

Cost Strategy Forums Compete 173

Buffer Social

NOVEMBER 27, 2023

Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well.   Looking to the future, I feel that TikTok Shop is a great way to expand my business.

Products 86

Products Pharmaceuticals Small Business Film 86

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

Template 167

Template Templates Trends Content 167

Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. But will it be enough to compete with marketers’ attention towards TikTok? View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

The Realtime Report

MAY 7, 2021

Five Impactful Marketing Hacks. Small Businesses Can Implement Immediately. Small business owners understand better than most that there’s no shortcut to success. Unfortunately, many small business owners struggle to carry this same approach into their marketing. By Benjamin Hong.

Small Business 195

Small Business Marketing Meeting Discount 195

Small Business Mavericks

DECEMBER 4, 2012

One way Facebook has managed to take on Google in a powerful way is to create strategic partnerships that are mutually beneficial and that take Google head on in a market where Google clearly has a dominance or is trying to establish one. An example is the relationship the social network has with Google competitor Bing in the search market.

Social Media 98

Social Media Marketing Compete Social Networking 98

Pixlee

OCTOBER 4, 2021

You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators. While the influencer marketing industry is expected to reach a market cap of 5.8 Top 10 Influencer Marketing Mistakes To Avoid. Another mistake you could make is not using these platforms at all.

Influencer 52

Influencer UGC Marketing Authentication 52

Small Business Mavericks

JUNE 28, 2012

Again, that doesn’t sound like much, but this is a popular feature on Facebook and the fact that Google+ is adding the feature means that they are serious about competing in the social arena. Keep saying that Google+ isn’t competing against Facebook. So How Will Nexus 7 Help Small Business Owners?

Google 156

Google Blogosphere Compete Small Business 156

Hootsuite

OCTOBER 27, 2022

With so many ecommerce platforms on the market, choosing the right one can seem daunting. Starting price: Free 14-day trial with new sites, then Squarespace’s Business package starts at $23/month. Pros: Access to marketing, inventory, social selling , SEO, and analytics features. They hold the most market share.

Platform 83

Platform Startup Price Open Source 83

The Realtime Report

MARCH 5, 2020

Most MBA programs are extremely flexible, with dozens of unique concentrations in a variety of disciplines, such as marketing, entrepreneurship, finance, and more. They’re often designed to be broad-based, offering a certain level of competence in many of the areas critical to business success.

Travel 133

Travel Skills Study Compete 133

Pam Moore

JUNE 5, 2018

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Knowing how to leverage these technologies combined with a personal brand can help even the tiniest of businesses shine and rise above the noise.

Brands 157

Brands How To Authentication Training 157

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising.

Video 133

Video Marketing Vimeo YouTube 133

Small Business Mavericks

JULY 5, 2012

If you run an off line retail shop and you’re wondering how you can compete with your online counterparts, well, don’t think you can’t. Small businesses can also set up a cash option for pick up orders. You might actually have an advantage. Online-only stores have no way to take cash payments.

Retail 161

Retail Compete Small Business System 161

Small Business Mavericks

MAY 2, 2013

Small business owners often have difficulty understanding who they’re competing against online. If they don’t have a website, then you aren’t competing with them. Small Business Internet Marketing competition online competition online marketing search rankings'

Widget 93

Widget Compete Small Business How To 93

Harp Interactive

NOVEMBER 16, 2009

This tried and true philosophy rings just as true today for any businesses entering into social media marketing. For small businesses and entrepreneurs, it is not uncommon to find the owners and employees wearing many hats – from new business development to accounting to customer service.

Social Media 270

Social Media Small Business Metrics Compete 270

Buffer Social

MARCH 9, 2023

Why LinkedIn is important for personal branding Whenever you’re trying to grow in your career, whether as an employee, startup founder, or small business owner, you’re faced with one major problem: there are a thousand other people just like you.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98