6 Lessons I learned from Seth Godin at SmartHustle Conference
yMarketingMatters
NOVEMBER 9, 2017
It’s very important to focus on a niche market as opposed to a broad market or industry. Competing based on likeability and perceived image: It may seem like only a small portion of your business, but it goes a long way. When everyone looks the same and is competing on the same terms, likeability can be that deciding factor.
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