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Key Factors For a Successful Client-Agency Relationship

Mindjumpers

Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. Agencies can pitch to take over more and more duties within different disciplines, but as a niche agency as ours, you’ll come out better and stronger if you know when to withdraw from tasks too far away from your core competences.

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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

While we’re on the topic of crimes against math, let’s examine Nielsen ratings, which are used to set prices for billions of dollars of television advertising in this country. Number of Nielsen households among them? Yet we’re not writing blog posts about Nielsen being an abomination.

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How to Setup and Run an Ecommerce Referral Program

Pixlee

Referral advertising is actually the most trusted strategy among millennials, Boomers, and other age groups. In fact, Nielsen found that 83% of consumers trust the recommendations of friends and family over other forms of advertising. Competing solely by offering the lowest possible price is hard to sustain.

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

This would mean the same number of organizations competing for a smaller number of keywords. (So Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. Others have speculated than shorter searches will dominate longer, more specific (long tail) searches. received 13 percent.

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PERSONAL KNOWLEDGE MANAGEMENT

Buzz Marketing for Technology

Relational databases, electronic library databases, Web sites, threaded discussions groups, recorded chats, and moderated and unmoderated lists are some of those information sources that have grown almost immeasurably within the last decade. Nielsen, Jakob. (2000). Dynamics of Competence Based Competition. Sanchez, R.,

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Social Search at LinkedIn Beats Google - ReadWriteWeb

Buzz Marketing for Technology

LinkedIns 361% year-over-year growth handily beats Facebooks 56% growth in the same period, according to the latest stats from Nielsen: However many people have pointed out to me that my case is unusual. At a recent client meeting, I asked a group of ten professionals if they were on LinkedIn. 90% said "Yes." All answered, "No."

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. She shows how to identify and emulate organizations that are “truly social.&#. .&#