Waxing UnLyrical

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Smart Measurement For Creative People

Waxing UnLyrical

There are many competent, successful business owners who are afraid of numbers. However, before you print out a bunch of coupons and drop them off, you want to make sure that each coupon has an individual number or grouping, so that you can track exactly where each redeemed coupon has come from. Eliminate competing possibilities.

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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I manage a few different Facebook groups, one of which is a completely free + no catch Social PR community: The Social PR Posse. But right now, you are literally competing not just with other IRL event producers, but the Facebook algorithm, Google spiders, and your grandmother’s neighbor who has just discovered hashtags.

Eventful 334
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An Unkindness of Ravens: Thoughts on Twitter Communication

Waxing UnLyrical

That early morning is the busiest time for tweeting – everyone competing for space and attention – further resonates with this idea of bird communication. What group did I belong to? I can find examples of each group in my own feed. But which group do you most fit into? Charm of Finches. You probably can, too.

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What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

A contest that pits two groups head to head in direct social media feud? The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. But you could also tell who was really trying to compete in the competition. The Business Journals (#bizjournals) believe you can.

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The Libyan Revolution As Seen From Malta

Waxing UnLyrical

By following people on Twitter and talking directly to Maltese nationals who live and work in Libya and their relatives, bloggers like @planetmona have competed with the country’s traditional media. Conway has also worked in London, most recently as Internet PR Account Director at Propeller Group.

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Uncovering The Remarkable In Your Social Networks

Waxing UnLyrical

She said, “When I was a senior in high school, I competed against 1,000+ other students (in an essay competition and interview process) and ultimately earned one of 20 academic scholarships that covered four years of tuition and fees, books, and room and board at Central Michigan University. All I had to do was keep a 3.8

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Crowdsourcing & Spec Work: Not a Great Rule of Thumb

Waxing UnLyrical

The biggest issue with crowdsourcing for a designer is that the small guys can’t compete. While a small group of people will understand the value of working with a designer one-on-one, most people would choose option 1… and this is exactly why crowdsourcing sites do so well. Which are you more likely to choose?