article thumbnail

Compete Responds To Criticism

Dave Fleet

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. Given the interest I saw from other people, I obtained Compete’s permission to publish our exchange.

Compete 277
article thumbnail

Are Google+ And Facebook Competing?

Small Business Mavericks

Google+ has been making some great changes lately. If Google+ did catch up to Facebook in terms of users, traffic, etc., The fact is, both Google+ and Facebook offer marketers a lot of value. The fact is, both Google+ and Facebook offer marketers a lot of value. Should we care? would it matter?

Compete 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

Analysis 101
article thumbnail

10 metrics to track influencer marketing success in 2024

Sprout Social

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 96
article thumbnail

How to Create the Best Google My Business Posts

Hootsuite

If you’re a brick-and-mortar business you’re probably already familiar with the ups and downs of turning digital marketing into real foot traffic. Today, we’re looking at one of the simplest and most direct ways to stay in touch with your customers: Google My Business posts. You aren’t competing with baby animals or scary headlines.

Google 145
article thumbnail

Google AdWords a Popular Form of Pay Per Click Advertising

Social Media Marketing

Daily nearly three hundred million searches are carried out on the Google, Yahoo, Bing, etc. If your website ranks lower, there is a less chance for it to be clicked, since net visitors tend to reach up to the 3rd page of Google, Yahoo!, Is Google AdWords Different From PPC? These outcomes eighty percent of online traffic.

Adwords 102
article thumbnail

Content Marketing – The Competency Gap

Proactive Report

This trend definitely found traction in 2010 – content spend was at 33 percent of marketing budgets, up 11% from 2008. According to the Meltwater Future of Content report content marketing strategies are at the forefront of marketers’ minds as we move into 2011. It’s welcome instead of annoying or interruptive.&#.

Compete 72