Buzz Marketing for Technology
NOVEMBER 28, 2012
While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.
Convince & Convert
JULY 28, 2010
Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Jay Baer (via iPhone) [link] jaybaer Thanks. Jay Baer (via iPhone) [link] SiteLab Interactive Forget the hard sell and try being helpful instead. When you find a pattern, create content to address it.
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ProBlogger
AUGUST 15, 2016
You may even want to do a little focus group with a few of your readers and get them to describe and sell the product in their own words. We learned a lot by looking at the way that he was selling his products which were competing products in some ways to ours. Their language is really important. What are their fears?
ProBlogger
AUGUST 15, 2016
You may even want to do a little focus group with a few of your readers and get them to describe and sell the product in their own words. We learned a lot by looking at the way that he was selling his products which were competing products in some ways to ours. Their language is really important. What are their fears?
Viper Chill
DECEMBER 2, 2012
We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. Kate Middleton, iPhone and our excellent coverage of those and other stories drew 39.1m You Can Compete With Free, And Win. We kept testing and changing the P90X infomercial. That’s a record.
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