Small Business Mavericks

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Small Business Competition And The Internet

Small Business Mavericks

So, how do small businesses compete against the big guys? An example would be herbal products. With a little practice you will be able to see which keywords are more effective for your products so that you can move through the pages and compete against the big guys.

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Would An Online Presence Save Your Business?

Small Business Mavericks

In simple terms, you cannot blame the online world for taking away your business if you not also online competing with them. Book shops are a great example. You can’t compete with the online world if you’re not online as well. They estimate that online book sales are around 10% with digital sales approaching 1%.

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How Firefox Is Changing Social Media Marketing

Small Business Mavericks

An example is the relationship the social network has with Google competitor Bing in the search market. Actually, it’s Firefox that is helping Facebook compete with Google Chrome, and it effectively makes Firefox a round-the-clock social network. Now, Facebook is moving in on the browser market.

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PPC For Small Business – Are You Attracting The Wrong Traffic?

Small Business Mavericks

When competing for keywords, some business owners, especially those new to paid search marketing, head straight for the cheapest keywords. If you cannot afford to target the right keywords, then focus your advertising in different areas, for example, Facebook, or through banner advertising on similar websites.

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Google Gives Local Search A Boost

Small Business Mavericks

It can be hard for a small business to compete with large national businesses and local search has really helped to level the playing field. If you publish content regularly, for example, on a blog, then combination of fresh content and improved local results could help drive your pages closer to the top of page one.

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Is Link Buying Necessary?

Small Business Mavericks

Secondly, I’d say that it’s the idea that you can compete in an ultra-competitive niche without buying links. People say it’s possible but no one is willing to step up and point you to an actual example. In her own words: I’m going to harp on paid links here but I do think it’s that all paid links are crap.

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Do You Know When You Receive The Best Social Interaction?

Small Business Mavericks

What is interesting is that different social media react on different days – for example, Saturday and Sunday are more fruitful for Facebook whilst Friday is the best day for re-tweets. He concludes that, on some days, there is less clutter so his content has less to compete with. From a business perspective, he may be right.

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