What is Pay Per Click (PPC)
Social Media Network Marketing
MAY 6, 2008
Pay Per Click (PPC) is a form of advertising usually found on search engine results and general websites. For search engine PPC’s the marketer (you) specifies and bids on a list of keywords. When a surfer (a prospect) types in a term, the search engine will display a page that are relevant to that term (keyword).
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