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Competing with Free

Direct Marketing Observations

How do other companies compete when Nike, Gatorade and AE give stuff away for free? So how do you compete? What is the value proposition of your content? Is it so bad that you feel the only way to push it out is as free content? Is it so bad that you feel the only way to push it out is as free content?

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CFA Institute Proposes Policy Guidelines for Social Media Content by Financial Influencers

Bill Hartzer

” The appeal lies in the easily digestible content disseminated across digital platforms, particularly on TikTok, YouTube, and Instagram, reshaping the very fabric of how this generation engages with financial concepts. However, the report uncovers a critical issue – a lack of sufficient disclosures in finfluencer content.

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Content Strategy Tips from Top B2B Brands

Writtent Blog

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

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How Content Writing Can Improve Your Business

The Realtime Report

How Content Writing Can Improve Your Business People are shifting from traditional means of advertising and adapting to digital media, therefore, web content has become more important than ever. Regularly updating your content is an excellent method of remaining current and competing for your target market’s attention.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

For instance, if you check out Duolingo on X, you’ll notice that the brand employs social listening to connect with its followers and uncover engaging content opportunities. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Source: youtube.com 2.

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Social Media Platforms Compete For Creators’ Attention. Creators Choose Them All

Forbes Social Media

The platforms are vying for short-form creators’ fickle attention by creating in-app opportunities for them to monetize their content.

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Content Marketing – The Competency Gap

Proactive Report

This time last year I put branded content on my list of PR trends to watch in 2010. This trend definitely found traction in 2010 – content spend was at 33 percent of marketing budgets, up 11% from 2008. Closing this content competency gap will become a priority next year. Do you have a content strategy in place?

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