yMarketingMatters

OCTOBER 22, 2014

A few years ago it was very difficult for a small business owner to compete with big businesses and their marketing budgets for advertising and exposure. Check this out: And this is certainly going to increase as smartphones and tables are becoming more widely used. But with the advent of social media, the tables have turned.

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Social Media Small Business Compete Mobile 252

yMarketingMatters

NOVEMBER 9, 2017

Competing based on likeability and perceived image: It may seem like only a small portion of your business, but it goes a long way. When everyone looks the same and is competing on the same terms, likeability can be that deciding factor. Michael helps professionals stand out as likeable experts.

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Conference Price Compete SMS 124

yMarketingMatters

OCTOBER 18, 2015

Facebook’s announcement of embeddable video is a clear move to compete with YouTube since it’s a way for videos to be discovered outside of Facebook, then brought back into social with commenting, liking or sharing. If they’re accurate most of the time, you’ll stick with them, as it’s a lot easier than sorting through things yourself.

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Video Marketing Vimeo YouTube 133