Keyhole.co

MAY 31, 2023

Are your results in social media the bare minimum, or should you be reaping enough? You should start measuring your social media statistics with that of the set benchmarks across your particular industry. It is the process of comparing your social media performance against your competitors’ social media performance.

Social Media 52

Social Media Strategy How To Analysis 52

Ignite Social Media

FEBRUARY 9, 2022

With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social media mix.

Brands 120

Brands UGC Authentication Comparison 120

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Pinterest for Content Marketing.

Engagement 138

Engagement Retail Case Study How To 138

Hootsuite

MARCH 23, 2022

This tool will allow you to dive deeper into the unique traits of your audience and make comparisons against other custom user groups. Channel comparisons which provide channel comparison data to show how your Snapchat Stories stack up against your content on Facebook, Twitter, Instagram, and YouTube. Compare Custom Audiences.

Analytics 144

Analytics Tools How To Metrics 144

Sprout Social

NOVEMBER 30, 2023

How to analyze marketing competitors To analyze your competitor’s marketing strategy, you need to gather as much competitive intelligence as possible about their marketing, from web and social media to field marketing. Also follow social media hashtags related to your product or service.

Analysis 105

Analysis Sentiment Marketing How To 105

The Realtime Report

JUNE 30, 2018

When many people consider ecommerce, their minds jump immediately to large retailers. But that’s not to say there’s only room for large or mainstream retailers in today’s ecommerce marketplace. In so doing, Brandless has found a way to appeal to a target audience currently underserved by major retailers.

Marketing 79

Marketing Retail Comparison Buy 79

The Realtime Report

JUNE 4, 2018

When many people consider ecommerce, their minds jump immediately to large retailers. But that’s not to say there’s only room for large or mainstream retailers in today’s ecommerce marketplace. In so doing, Brandless has found a way to appeal to a target audience currently underserved by major retailers.

Marketing 79

Marketing Retail Comparison Buy 79

Buffer Social

JANUARY 25, 2022

. - Alison Hazinski, owner of One and Only Paper On social media, Hazinski describes her approach as "treating my customers like my friends." " This means framing social media content as though if she's keeping her real friends up to date on her business.

Small Business 91

Small Business Marketing Retail Education 91

Twist Image

FEBRUARY 9, 2012

I was recently in New York City giving a presentation at the National Retail Federation 's Big Show 2012 event. I was part of the Shop.org First Look series and talked about the massive changes that retail will face as technology, Social Media and mobile collides at the retail level.

Retail 91

Retail Fashion Comparison Hotels 91

Unmetric

OCTOBER 11, 2018

It seems like quite an unusual comparison, to be told that your product is “like wallpaper.” To find out, Unmetric CEO, Lux Narayan caught up with the person that made that comparison: Larry Cohen , SVP of Performance Analytics at Reprise Digital. ” Truth be told, we weren’t even sure if it was a compliment.

Comparison 100

Comparison Analytics Data Aggregator 100

The Way of the Web

JANUARY 21, 2013

Tracking the effect of social media can be a challenge, particularly in regards to attributing conversion rates and sales in areas such as eCommerce. A study just released by Adobe puts social as the source of 2% of traffic to U.S retailers, in comparison to 40% coming directly, and 34% from search.

Social Media 49

Social Media Film Retail MySpace 49

The Realtime Report

MAY 26, 2016

The retail world has been revolutionized by e-commerce is so many ways, and not all of these have been changes that were imposed from the top and trickled down. A seamless shopping experience is the aim for both sides, but the onus to improve interaction lies with the retailer.

Products 70

Products Retail Marketing SMS 70

Bill Hartzer

MAY 12, 2011

Already an established and trusted leader in helping retailers effectively expand their reach to Facebook Platform, comparison search engine SortPrice.com has rolled out an updated version of its Store Application for Facebook that adds even more features to a tool that is already used by more than 1,500 merchants nationwide.

Applications 103

Applications Platform Retail Facebook 103

Saying It Social

MAY 18, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials I Started A Social Media Marketing Program Two Months Ago, Where Are My Leads? Social media marketing is about forming, developing, and maintaining relationships.

Social Media 168

Social Media Marketing Small Business Cost 168

Hootsuite

JULY 21, 2022

Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. And one of the best ways to demonstrate your results is with a year-over-year (YOY) comparison.

ROI 113

ROI HootSuite Cost Campaign 113

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. Brands often spend a disproportionate amount of time, money and effort on website branding efforts, in comparison to the relative pittance reserved for complementary Facebook efforts. Preconceived Notions.

Brands 279

Brands Facebook Guidelines Conversation 279

Buzz Marketing for Technology

JUNE 5, 2013

38% comparison shopped online. According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers. Try adding a YouTube channel to your social media arsenal. 36% checked out the brand/manufacturer’s website. Brand Consistency.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Oktopost

JANUARY 12, 2021

B2C is a fluid, fast-paced transaction, with a relatively short sales cycle that relies primarily on retailers and mass-marketing campaigns to achieve commercial success. Those sites prioritize metrics like add-to-cart, funnel fallout, product comparisons, abandoned cart, and customer reviews, among others. Social Media .

B2B 101

B2B Marketing Metrics Survey 101

Hootsuite

MARCH 8, 2022

In 2020, shoppers spent $560 billion USD directly on social media platforms. 48% of Americans purchased something on a social network in 2021. Not just online, but specifically from a social media platform. Manage your Pinterest shopping campaigns alongside all your social media marketing with Hootsuite.

Features 114

Features Price Buy Campaign 114

The Realtime Report

MARCH 5, 2021

In comparison to Grindr’s 28 days, it would take readers only 16 days if they read the terms every day of the year. Reading Age Required to Understand the Terms and Conditions: Another industry supposedly becoming more child-friendly is social media. times shorter than Zara. READING AGE. GRADE LEVEL. TOTAL WORDS. TIME TO READ.

Industry 91

Industry Banking Fashion Insurance 91

Convince & Convert

OCTOBER 11, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “Social makes companies accountable in a direct, authentic, and transparent way.” Clearly this man is an underrated social media genius. Social Media Stat of the Week: 218,000,000+ monthly Twitter users.

Posterous 124

Posterous Social Media Comparison Team 124

The Way of the Web

JANUARY 21, 2013

Tracking the effect of social media can be a challenge, particularly in regards to attributing conversion rates and sales in areas such as eCommerce. A study just released by Adobe puts social as the source of 2% of traffic to U.S retailers, in comparison to 40% coming directly, and 34% from search.

Social Media 28

Social Media Film Retail MySpace 28

The Way of the Web

JANUARY 13, 2012

How about the social media marketing: When I came back online, I decided to tweet about the 3 different levels of service – good, average, and hampered by store policies. That has to change, and it has to go just beyond monitoring mentions and passing on details.

Social Media 37

Social Media Retail Comparison Exercises 37

Talkwalker SM

SEPTEMBER 7, 2016

Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. According to Talkwalker’s social media analytics , 37 of Dior’s 72 Instagram posts were videos.

Instagram 60

Instagram Brands Sports Travel 60

Hootsuite

DECEMBER 8, 2022

How do you know the “right” number of engagements to expect on your social posts? That’s where social media benchmarks come in. This industry-specific data tracks the norms or averages for specific metrics like social media engagement and follower growth. What is a social media benchmark?

Social Media 120

Social Media HootSuite Real Estate How To 120

Twist Image

MAY 21, 2013

According to a recent survey by Adobe , 45% of marketers still don''t have a mobile presence, and this is happening at the exact same time that eMarketer is reporting that 15% of online retail sales will take place this year via a mobile device (sales will reach nearly $39 billion in 2013, which is up over 56% from 2012). digital media.

iPad 105

iPad Tumblr Yahoo iPhone 105

Social Media Strategies Summit

NOVEMBER 28, 2022

According to Think With Google, 87% of shoppers say it’s important to know they got a good deal when choosing a brand or retailer to purchase from, while 53% say they always research before buying to ensure they make the right choice. That’s what the retail payment platform Square does here. Image source.

Examples 246

Examples Facebook B2B Instant Messaging 246

Sprout Social

SEPTEMBER 22, 2020

It’s no secret that businesses today should have some sort of social media strategy. Perhaps you inherited your social presence from someone who was “winging it.” Either way, conducting a quick audit can let you know whether or not your social strategy aligns with your business’ goals.

Template 145

Template Templates Social Media Metrics 145

Social Media Network Marketing

JULY 29, 2009

In the case of retailers with stores, market basket information enables the retailer to understand the buyer's needs and rewrite the store's layout accordingly, develop cross-promotional programs, or even capture new buyers (much like the cross-selling concept). To put it simply it is Affinity Analysis.It

Analysis 50

Analysis Marketing Retail Aggregator 50

Sprout Social

DECEMBER 14, 2022

Social media customer service has become a consumer staple. Immediate and accessible, social media provides a much-needed direct line between buyers and businesses. This guide breaks down how brands can create a seamless social media support strategy. 6 ways to provide great social media customer service.

Social Media 98

Social Media Brands Team Process 98

Sprout Social

MARCH 11, 2024

Regular TikTok audits are the secret to working smarter on the fastest-growing platform on social. Just ask Alex Lewis, Senior Social Media Strategist at Abercrombie & Fitch Co. Lewis leads organic TikTok content strategy for Hollister and Gilly Hicks, two retail brands that operate under the Abercrombie & Fitch Co.

How To 96

How To Team Real Estate Review 96

Talkwalker SM

JULY 23, 2015

Where are people especially interested in a particular retailer? Comparing the interest for different brands across the country also offers valuable insights for business development. Such data can help companies find high potential locations to open up new stores. Campaign Management: Bringing a Local Perspective.

Sentiment 60

Sentiment Reputation Fashion Campaign 60

Likeable

APRIL 23, 2019

In 2013, Snapchat launched Stories and forever changed the way social media users would create and consume content. Taking note of the upstart’s success, other social networks imitated the feature, with Instagram Stories debuting in 2016 and Facebook Stories arriving the following year. We’d say yes.

Social Media 87

Social Media Authentication Feed Feedly 87

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

FAQ 137

FAQ Content Consultant Social Media 137

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

AUGUST 10, 2010

Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). If they are social media savvy, you can follow up via Twitter direct message.

Social CRM 133

Social CRM Influencer Klout Social Media 133