Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

MARCH 21, 2019

Product & content research. Influencer marketing research. Product & content research. So, as we use social listening to measure conversations around the brands we monitor, we automatically start collecting data on what content our audience engages with most. Influencer marketing research.

Sentiment 95

Sentiment Research Influencer Analysis 95

Sprout Social

AUGUST 10, 2022

This data can be helpful when making important decisions for future campaigns. Make data-driven decisions. View visual data and insights on any topic. Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. View AI-powered creator comparisons and recommendations.

Influencer 113

Influencer Tools Marketing Software 113

Keyhole.co

MAY 25, 2022

And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. In fact, marketers use social data for various purposes. But how does it help, you may ask? Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Hootsuite

OCTOBER 21, 2020

Our new research reveals it’s time to rethink this assumption. Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. By comparison, fewer than half of less-mature organizations can make this claim. Always have, always will.

Social Media 137

Social Media Committee Organization Survey 137

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Then Keyhole might be exactly what you need. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

MAY 31, 2023

So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. Research your industry Researching your industry is important to navigate the vast sea of information to find the right competitors to benchmark against. How to identify your main competitors on social media?

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

MARCH 2, 2023

Anyone can put together a compelling sales pitch given the time, but mastering the art of delivery takes hard data and experience. By scheduling a post or slate of posts for release when your followers or target audience are most active, the tool gives your marketing a data-driven bent, without any stress on your part.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

DECEMBER 5, 2022

Between demographic data and post analytics, social media is a goldmine when it comes to better understanding your target audience. And social media crowdsourcing —or turning to social for audience opinions, ideas and sentiment—is a powerful way to improve your content, products and your business as a whole. Ability to crowdsource.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Keyhole.co

SEPTEMBER 20, 2023

Instead, they research how their fellow netizens perceive your brand before making a purchase. Deep dive into the sentiment of every online conversation around your brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking.

Reputation 59

Reputation Brands Construction How To 59

Hootsuite

FEBRUARY 24, 2023

Note: As part of the sunset, Salesforce plans to delete all Social Studio customer data. We recommend downloading your data from Social Studio soon to make migrating easier. With Insights, you can track brand sentiment, emotion, mentions, demographics, and more. Want to go deeper? Get the Hootsuite Insights add-on.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Oktopost

JANUARY 12, 2021

” According to research in 2020, customer experience has now overtaken product and price as the key differentiator between brands. Those sites prioritize metrics like add-to-cart, funnel fallout, product comparisons, abandoned cart, and customer reviews, among others. It is what the customer gets out of it. Check-In Calls.

B2B 101

B2B Marketing Metrics Survey 101

Unmetric

SEPTEMBER 9, 2019

Share of voice gives you a definitive look at how much your brand dominates on a social network in comparison with your competitors. Sentiment analysis helps you identify how a certain brand or post is perceived by people. This will help you compare the volume of posts and engagement your competitors had received in a given period.

Tools 85

Tools Hitwise Analysis Price 85

Talkwalker SM

JULY 23, 2015

Now Talkwalker users can genuinely move from global to local insights in just a few clicks and get access to a whole new range of possibilities for extracting useful business insights from social data. Market Research: Fashion Trends From NYC to LA. Such data can help companies find high potential locations to open up new stores.

Sentiment 60

Sentiment Reputation Fashion Campaign 60

Razor Social

MARCH 30, 2016

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

JULY 30, 2019

How to Mine Your Social Media Data for a Better ROI. And last but certainly not least, metrics keep you aware of general social profile and brand health – you don’t know the impact of your social media presence until you have the data to back it up. Social data is so vast. Share of voice: Volume and sentiment.

Metrics 108

Metrics Social Media Analytics Report 108

Hootsuite

AUGUST 17, 2023

So we’re here to salute this brave commitment to research — and to give you our full support on your education journey. A fairly robust content library helps with content planning and scheduling; social listening tools and sentiment analysis features lets brands track mentions and opinions from customers (and haters, too).

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Sprout Social

JANUARY 20, 2021

This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas. Develop relevant, valuable content to assist buyers with their research. You don’t need to spend a lot of money on research firms. Get to know B2B buyers through keyword research.

B2B 113

B2B Research Sentiment Marketing 113

Sprout Social

FEBRUARY 22, 2024

What to look for in an influencer analytics tool Influencer data analytics isn’t just about a creator’s engagement rate. It monitors trends, influencer data and competitor strategies so you can spot your industry’s key creators and trends and take strategic action before the competition.

ROI 105

ROI Analytics Influencer Campaign 105

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Competitor research The commercial environment is quite competitive. Business owners: Make decisions for your business based on data that will help you achieve your objectives.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Start Free Trial.

Analytics 105

Analytics Social Media Tools Price 105

Oktopost

APRIL 24, 2023

In many ways, and for many industries, it sits at the tip of the market research pyramid, offering honest and balanced insight into your customers, and the wider market. It’s not just about customer research, however. Plenty of things impact sentiment. What level of positive sentiment are your competitors getting?

Analysis 62

Analysis Sentiment Statistics B2B 62

Hootsuite

NOVEMBER 21, 2023

Clear data. The reports analyze your competitors’ content types, post themes, post categories, sentiment, and tone. For X, the comparison focuses on followers, follower growth, and number of Tweets. BuzzSumo Source: BuzzSumo BuzzSumo is a content marketing tool designed to provide data to guide marketing decisions.

Analysis 86

Analysis Tools Social Media HootSuite 86

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? Sentiment: How much are you willing to automate verse check by hand? I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. Historical data seemed more robust as well.

Social Media 155

Social Media Radian6 Strategy SM2 155

Mindjumpers

JANUARY 25, 2013

Those interactions leave traces in the form of consumers’ data, often defined by marketers as “priceless” in terms of value. But is the quantity of data a strong enough KPI/metric to justify the time and resources companies dedicate to their social media efforts? Crowdsourcing.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Keyhole.co

OCTOBER 31, 2022

They also empower social media users to efficiently structure data, filter out all the irrelevant information and get exposed only to the content they are interested in. Keyhole is the front-runner among social media analytics tools for a reason: it provides in-depth data analysis in an easy to understand manner. TweetBinder.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

MAY 12, 2023

We researched, so you don’t have to. Right from the number of posts mentioning it to impressions with sentiment analysis, you can get it all in a single dashboard. You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

FEBRUARY 13, 2022

But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Data is huge these days and BrandWatch is all about it. Viralwoot. Brandwatch.

Analytics 52

Analytics Social Media Tools Price 52

Buzz Marketing for Technology

JUNE 27, 2008

Research Methods ‘Beyond Google’ When “Google” has become a synonym for “research,” how should faculty respond? It’s not necessarily an issue of laziness, perhaps, but one of exposure to a set of research practices and a mindset that encourages critical thinking about competing online sources.

Education 179

Education Research News Google 179

Keyhole.co

JANUARY 4, 2023

The data you gather will show posts that get the most traffic. Offers sentiment analysis. Provides API access, which allows users to analyze data in a much more detailed way. With powerful sentiment analysis features, it dives deep into the sentiment of your audience. offers 90+ free data studio report templates.

Analysis 52

Analysis Tools Facebook Sentiment 52

Hootsuite

JUNE 28, 2023

You get to shape and direct the public sentiment about your business and brand. In comparison, the average cost for a 30-second TV ad during prime time is around $100,000. Once your accounts are established, you can use data and analytics to see who follows and engages with your posts. Why is this important?

Social Media 82

Social Media HootSuite Marketing Health Care 82

Convince & Convert

JULY 1, 2016

Forget surface-level data and broad-strokes reporting—Zignal is social listening on steroids. Thanks to features like customizable dashboards, hour-by-hour trending data, and easy report building, you can easily visualize and act upon all the social data at your fingertips. I say that as a social media guy. Jay: Let’s do it.

How To 113

How To Widget Trends Report 113

Techipedia: Tamar Weinberg

JANUARY 5, 2010

She has some great comparisons. These 50 Lessons Will Help You Succeed (The Future Buzz): Using data gathered from the Technorati State of the Blogosphere 2009, Adam Singer gives solid actionable tips on how you can start a blog and why it’s important that you do. He offers great tips here. Starting a Blog?

Marketing 265

Marketing SEO Journal Engineering 265

Laurel Papworth

JULY 23, 2010

If you are looking for a blow by blow comparison of Twitter followers vs YouTube views etc for each party, try the SBS website. The Campaign Pulse is a social media dashboard monitoring sentiment on Twitter and Youtube and Flickr. Economics and funding of health Professor Tony Scott, Institute for Applied Economic and Social Research.

Gov 2.0 86

Gov 2.0 Sites List Social Media 86

Writtent Blog

MARCH 23, 2016

Pick your topic and then gather, study and analyze the data – and then present it to your readers. . Research Post. Comparison Post. This idea is fantastic if you feel like getting sentimental or diving into flashbacks of laughter and carelessness. If it’s not too confidential, share your data! Сhart Post.

List 40

List Eventful Questions Industry 40

Keyhole.co

JANUARY 1, 2023

Finding the right Twitter data analytics tool will provide you with the answer to those questions to help your social strategy flourish. Here are a few key reasons to use a Twitter data analytics tool: 1. Now that you’ve established what you’re looking for, review our research of the top 11 Twitter analytics tools.

Analytics 52

Analytics Tools Twitter Brands 52

Buzz Marketing for Technology

FEBRUARY 9, 2011

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. SENTIMENT BASED ANALYTICS.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275