Sprout Social

SEPTEMBER 29, 2022

In the study mentioned earlier, researchers took a group of 182 students between the ages of 13 and 18 and had them imagine a situation where one of their Instagram posts got a lot of likes and one got very few likes. Firstly, the likes you receive is a vanity metric. Why would you want to turn off likes on Instagram?

Instagram 104

Instagram How To Comparison Metrics 104

Sprout Social

AUGUST 5, 2020

This update provides a comparative insights view that makes it much easier to compare and contrast your social performance with competitors across key metrics, including SOV, engagement and sentiment. Without it, you’re essentially measuring data in a silo. That’s great news, right?

Analysis 140

Analysis Strategy Sentiment Comparison 140

Buzz Marketing for Technology

JUNE 27, 2008

Search our database of research documents. Consumer Data. Business Data. Vendor Comparisons & Waves. Planned Research. Data-Driven Research. Free Research. Interactive marketers should stop toe-dipping and invest only in programs that can deliver on measurable metrics. Contact Us.

Research 208

Research Strategy Policies Marketing 208

The Realtime Report

NOVEMBER 9, 2020

In its new whitepaper, The 36 Transformative Technology Stats You Need to Know for 2021 , global tech market advisory firm, ABI Research has combined these two facts to identify and highlight the lesser-known stats that illuminate the direction in which digital transformation is truly heading. Image by Gerd Altmann from Pixabay. “We

Comparison 91

Comparison Research Mobile Compete 91

Keyhole.co

DECEMBER 21, 2022

You focus on relevant metrics to track your rival brand’s marketing activity on this popular video-sharing platform. YouTube competitor analysis focuses on gathering relevant data on engagement, views, video type, posting schedules, etc., Comparison of your performance with your competitors is not its only role.

Analysis 52

Analysis YouTube How To Comparison 52

Webbiquity SMM

JANUARY 31, 2019

A social media audit generally looks into the following: The results of your posts and overall engagement, including metrics such as likes, number of comments, the overall reach for reach post, mentions, shares, and more. Comparison of similar posts to see how the differences between them affect success.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Keyhole.co

MAY 25, 2022

And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. In fact, marketers use social data for various purposes. But how does it help, you may ask? Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Keyhole.co

DECEMBER 7, 2022

Some of the key metrics you can observe while carrying out the analysis are: Number of daily tweets Total followers Growth rate Engagement rate (likes, replies, retweets, quoted tweets, and shares) Impressions. By opting for a cost-effective tool like Keyhole , you can process huge chunks of competitor data almost immediately.

Analysis 52

Analysis Twitter How To Comparison 52

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

JANUARY 12, 2021

” According to research in 2020, customer experience has now overtaken product and price as the key differentiator between brands. What are the most valuable metrics and KPIs to track, and how do you know if the CX you’re offering is successful? Some metrics carry over, like bounce rate, total page visits, and time spent on-site.

B2B 101

B2B Marketing Metrics Survey 101

Socialmedia.biz

JANUARY 14, 2020

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. Ask yourself: In comparison to a desktop, how good will your video content look on a smartphone/tablet?

Mobile 90

Mobile Engagement Organization Video 90

Hootsuite

OCTOBER 21, 2020

Our new research reveals it’s time to rethink this assumption. Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. By comparison, fewer than half of less-mature organizations can make this claim. Always have, always will.

Social Media 137

Social Media Committee Organization Survey 137

Hootsuite

FEBRUARY 24, 2023

Note: As part of the sunset, Salesforce plans to delete all Social Studio customer data. We recommend downloading your data from Social Studio soon to make migrating easier. When you’re ready to report on your results, you can edit almost every aspect of your reports — pick and choose your metrics, add logos, and customize visuals.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

MAY 31, 2023

So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. Research your industry Researching your industry is important to navigate the vast sea of information to find the right competitors to benchmark against. How to identify your main competitors on social media?

Social Media 52

Social Media Strategy How To Analysis 52

Sprout Social

AUGUST 10, 2022

This data can be helpful when making important decisions for future campaigns. Make data-driven decisions. View visual data and insights on any topic. Brandwatch is a consumer research platform that helps marketers understand their audience, track conversations and monitor brand mentions. Stay on top of trends.

Influencer 111

Influencer Tools Marketing Software 111

Hootsuite

JULY 21, 2022

You probably won’t need to calculate this — your finance team will likely have all the COGS data you need). And one of the best ways to demonstrate your results is with a year-over-year (YOY) comparison. Pick a metric you want to report on, such as total yearly website visits from Instagram. A simple way to calculate LTV.

ROI 113

ROI HootSuite Cost Campaign 113

agora pulse

DECEMBER 21, 2017

One of the challenges in answering this question is that most of the major research about this question is two or three years old. Since Twitter has both introduced and updated a new algorithm to their feed, that research is now not very helpful. Now that we have a lot of data about how often to tweet, what do we do with that?

How To 130

How To Feed Feedly Comparison 130

Kikolani

DECEMBER 3, 2014

A lot of tools that I have tried in the past would have you enter your domain and it would take time to compile the data about your website. Within fifteen minutes, I had entered my website information, connected my Google Analytics & AdWords accounts, and received most of the data from each tool. Four tools, ten minutes.

SEO 137

SEO Statistics Template Templates 137

Kikolani

OCTOBER 14, 2014

You can embark on a journey to boost search rankings via keyword optimization, backlink building, blogging, competitive research and more. You can select a date range for all of the following metrics. Competitor Research Tool – Lets you analyze your competitor’s website rankings, backlinks and assign a score.

Review 159

Review URL SEO Social Bookmarking 159

Convince & Convert

AUGUST 7, 2011

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Visibility of Social Media Metrics Drives Behavior. Comparisons of twitter followers, Facebook likes, and YouTube subscribers.

Social Media 164

Social Media Quantcast Metrics Comparison 164

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Then Keyhole might be exactly what you need. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Later

JUNE 28, 2021

Consider using the one cent per follower rule as a jumping-off point, conduct your research, and build a price tag from there. In comparison, Macro and Mega Macro influencers have engagement rates fluctuating between 0.8% – 1.3%. Why You Should Work With Micro Influencers . The takeaway? Raise brand awareness?

Influencer 133

Influencer How To Marketing Instagram 133

Keyhole.co

SEPTEMBER 20, 2023

Instead, they research how their fellow netizens perceive your brand before making a purchase. Select the ‘Create new comparison’ option from the dropdown menu. Once the “Create Comparison” button turns orange, click on it. Once the “Create Comparison” button turns orange, click on it. Follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Buffer Social

AUGUST 24, 2017

If you would like to learn more about our comparison of Instagram and Snapchat for businesses, we’ve unpacked our analysis below. In comparison, 173 million people use Snapchat every day. In 2016, Pew Research Center did a study of the demographics of American users on the most popular social media platforms. Demographics.

Instagram 111

Instagram Cost Comparison Analytics 111

Buffer Social

JULY 25, 2017

Powerful targeting: With Snapchat’s data, which includes data from Oracle Data Cloud , you can reach Snapchatters based on their demographics and their online and (even) offline interests and behaviors. You can also use your own data to reach your customers and similar Snapchatters on Snapchat.

Metrics 110

Metrics Campaign Types Mobile 110

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. For comparison, Tumblr has 555 million and Instagram has 400 million. Although it lacks metrics marketers value , it is the most popular platform among this demographic as of February 2016.

Template 52

Template Templates Examples Social Media 52

Unmetric

SEPTEMBER 9, 2019

Insights into the engagement metrics of your competitors’ will help you understand which type of content gets them more engagement from their audience. Share of voice gives you a definitive look at how much your brand dominates on a social network in comparison with your competitors. Now, how cool is that?

Tools 85

Tools Hitwise Analysis Price 85

Adam Sherk

OCTOBER 6, 2010

That’s not an easy question to answer without having access to each site’s analytics data and knowing their goals and objectives. But it is possible to make some basic comparisons using data from some of the free tools that are available. But reach and total engagement do still matter so I wanted to make that comparison.

Sites 176

Sites News Postrank Engagement 176

Later

JULY 29, 2020

To draw a comparison, the effect that Instagram hashtags have on boosting discoverability is a lot like how keywords can improve your SEO (search engine optimization). . You can use them for community-building, sourcing user-generated content (UGC), running campaigns, researching your audience, and more. .

SEO 132

SEO Instagram Hashtag UGC 132

Keyhole.co

MARCH 2, 2023

Anyone can put together a compelling sales pitch given the time, but mastering the art of delivery takes hard data and experience. By scheduling a post or slate of posts for release when your followers or target audience are most active, the tool gives your marketing a data-driven bent, without any stress on your part.

Social Media 52

Social Media Tools HootSuite Marketing 52

Adam Sherk

JUNE 15, 2010

The easiest thing to compare is reach based on Twitter followers and I’ve included that data below. The data point they make available without a subscription is called “Impact.” Please accept the usual caveats about the accuracy of the data, methodology of the tool, etc. 2,461,060 2 @cnnbrk 77.3% 3,139,883 3 @TIME 76.9%

News 165

News Sites Twitter Digg 165

Hootsuite

AUGUST 17, 2023

So we’re here to salute this brave commitment to research — and to give you our full support on your education journey. A built-in analytics feature monitors all the usual metrics (likes, shares, etc.) HubSpot analytics track metrics such as engagement, reach, clicks, and conversions. And that’s called integrity, baby.

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Buffer Social

MAY 5, 2016

The ideal next step: Knowing that we’re looking at the right numbers and drawing the right conclusions from the data, simply and easily. Same goes for click stats and engagement metrics (favorites, retweets, etc.). I often think of Twitter analytics as the data behind the tweets. Both metrics count as engagement.

Analytics 93

Analytics Twitter How To Embedding 93

Pam Moore

MARCH 30, 2020

Content can come in the form of presentations, vision statements, value propositions, corporate collateral, annual shareholder reports, videos, email newsletters, research reports, event materials, flyers, customer letters, and the list goes on. Is it a competitive overview or comparison? . When was it written? Is it still accurate?

Organization 78

Organization Content How To Marketing 78

Sprout Social

FEBRUARY 22, 2024

Consolidating audience demographics, content performance metrics and profile stats for each influencer helps marketers measure and optimize their influencer partnerships according to overall business objectives. What to look for in an influencer analytics tool Influencer data analytics isn’t just about a creator’s engagement rate.

ROI 102

ROI Analytics Influencer Campaign 102

Adam Sherk

OCTOBER 20, 2009

search to get click data on each of those shortened URLs. reports from its search page are not very complete or accurate (you get better data on URLs you’ve personally shortened in your history when signed into bit.ly). so that the metrics will be open and verified by a third party. Of those 51 releases, 28 included a bit.ly

Press Release 145

Press Release Twitter URL RSS 145

Razor Social

MARCH 23, 2017

Anyone who has ever written a blog or an article knows how important it is to find good, relevant content when generating ideas and doing research. SERP overview or Search Engine Results Page overview will show you the first 10 organic results for the given keyword alongside with the most important SEO metrics. Here’s how it works.

Review 99

Review NoFollow How To URL 99