5 Steps to Thinking More Socially About Communications
Dave Fleet
NOVEMBER 22, 2010
In comparison, the final episode of LOST drew 13.5 While Starbucks isn’t a realistic comparison for most brands, the way they’ve built their fan base over the long-term is cause to stop and think about the “disposable property” approach. The Starbucks Facebook Page , for example, has over 18 million fans.
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