Social Media Strategery

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If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

Before wikis were used by the Intelligence Community to develop reports on IEDs , people were creating user badges to show off their favorite NFL teams. Before my own company's Intranet won any awards , we had people talking about how they enjoy skinny dipping on their profile.

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The Many Roles of an Internal Community Manager

Social Media Strategery

If a new feature is riddled with bugs, you can’t just toe the company line and say it’s great – you have to be able to offer your honest, unbiased opinion. It’s very much like trying to teach someone to use a wiki for collaboration instead of using email. The Internal Community Manager wears many hats.

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What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll You create a wiki page for your team containing the text of a report you're working on. Total Silence. "Call

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A Community of Practice Is More Than a Website

Social Media Strategery

Nowhere in the definition above does it mention the words website , wiki, blog, or social network. Whether your organization knows it or not, your company/government agency is already filled with CoPs. Nowhere does it say that it has to be virtual or physical or even either/or. What are you building?

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Enterprise 2.0 Reflects the Culture | Social Media Strategery

Social Media Strategery

If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it. Use wikis to eliminate email! It will continue on the wiki. Enterprise 2.0 Enterprise 2.0

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But I Don’t WANNA Change!

Social Media Strategery

This has become a sort of mantra for me – it’s about changing behaviors, it is not about getting people to use a wiki/blog/social networking site, etc. Before you can complain that your company won’t engage in social media, you have to clarify to your boss that there is something tangible to be gained by doing it.

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Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. They’re just told to “give us a wiki&# or “develop a blog for me.&# Actually using the blog or wiki isn’t a requirement.

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