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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Help companies participate in existing social networks, and build relationships on their turf. Check out Twitter as a way to show a company’s personality. Consider a Lijit Wijit or other aggregator widget.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g.

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Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

favoring the go- getters adapted (a little) from Un-Managing: Unleashing the Creative Beast in your Team Tara Hunt, GOVIS 2007 Slide 12: widgets Slide 13: understanding of what constitutes knowledge work is narrow [link] Slide 14: What does this mean for Knowledge Workers and Knowledge Management? Slideshare.net (beta). My Slidespace.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# If there are several individuals from the same prospect company doing these things, that should really be noted.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 4) None of the following are community platforms: Wikis, Blogs or Forums.

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Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. They’re just told to “give us a wiki&# or “develop a blog for me.&# Actually using the blog or wiki isn’t a requirement.

Gov 2.0 117
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Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

is about more than wikis, open data , Twitter , Web 2.0, You don’t have to wait until you hammer out a Twitter policy or get legal approval for your blogging guidelines to start this transformation.You don’t need to create all kinds of widgets and mashups with your data. web20 wiki Have This Blog Sent to Your Email!

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