Josh S Peters
JANUARY 9, 2013
The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Build Community. Facilitate R&D. This is another layer I expect to see grow in 2013.
Josh S Peters
JANUARY 7, 2013
She’s relying on her own and other’s social networks. Before getting into how all 3 blend together to create what we’ve come to understand as the convergence of search and social we need to look at each part individually and what role they play. THE CONVERGENCE OF SEARCH AND SOCIAL.
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Josh S Peters
JANUARY 24, 2013
At the moment search and social is very heavily content focused. It’s what gets shared on social networks. It pretty much goes without saying that it’ll be the corner stone of most of your search and social initiatives. Content is what search engines read and rank.
Josh S Peters
FEBRUARY 22, 2013
My Facebook feed (a free service I use from time to time, which you may be aware allows me to maintain social contact with my friends – with, of course, a backdrop of adverts that I can choose not to click on…) has been awash with rampant anger regarding Instagram’s now aborted plan to sell your family album.
Josh S Peters
NOVEMBER 18, 2010
What many often misunderstand about Twitter is that the social networking aspect of it is not simply about numbers and seeing how many follows you can get. This is important to keep in mind, especially if you use Twitter to market yourself, your brand, or your company.
Josh S Peters
JULY 22, 2009
As previously mentioned I’m on a hunt for Social Media at the OSRM09 (Outdoor Retailer Summer Market) and let me tell you… I found it! One is a great company called Horny Toad which makes great clothing and is involved in a multitude of charities. The second is a slightly larger company called Keen.
Josh S Peters
FEBRUARY 16, 2011
It should be the guiding force behind your decisions because it’s what your company stands for. When was the last time you looked at your company’s mission statement? You probably did this when building the business plan for your company and now is the time to revisit it. Do you have a mission statement?
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