Debbie Weil

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Sweets and Tweets: Tony Hsieh Isn’t the Only One Delivering Customer Happiness

Debbie Weil

Does the widespread adoption of social media mean that companies are doing business in a better way by listening more closely and interacting with customers? At the same time, Hsieh creates a joyful culture inside this company so that it’s fun to work there. Forget shiny object syndrome.

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Friending Over 50: Sex, Lies and Baby Boomers

Debbie Weil

The growth rate in adoption of social networking by the 50 to 64 age group was 88 percent last year. Smart marketers know how much more powerful social media can be than print or TV advertising, trade shows or the yellow pages. And as my journalism professor told me, people really only care about two things: sex and money.

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