Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.

Social Media 104

Social Media Compete Cost Syndication 104

Sprout Social

MARCH 4, 2021

With growing competition, the best way for your brand to stand out on social media is through engagement. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. And creativity is the top reason why a brand’s social presence stands out.

Curation 141

Curation Data Content UGC 141

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Pam Moore

AUGUST 17, 2020

There are also more than 50 million companies setup on LinkedIn. At the time I was working at an enterprise technology company and was fascinated at using the platform to connect with industry leaders, colleagues as well as building community for our company. More than 50 million companies are setup on LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pixlee

DECEMBER 22, 2021

There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Syndicating reviews across retailer websites where your product is sold. Sharing case studies from clients. Run a social media contest.

UGC 52

UGC Marketing Mobile Review 52

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Proactive Report

DECEMBER 18, 2009

Social Media Tools For 2010. If you plan to increase your use of social media in the new year here are 5 tools that can help you be more effective. It’s about streams, feeds and syndication. RSS feeds are the blood vessels of the social web. A Social Media Newsroom. Check out Veeple.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. You can find Firebelly speaking at the following sessions. View an alternate.

Paid Search 135

Paid Search Reputation SMS Conference 135

OnlineRockersHub Marketing Blog

SEPTEMBER 1, 2019

Every company could use more traffic to get more leads and obviously, we all want new clients-so what exactly has to be done to see this happen? Syndicate and promote. Syndicate and promote. Leverage the power of social media. Post your content to your social media network. Create killer content.

Template 57

Template Templates Strategy Content 57

Adam Sherk

JULY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Smart Move from Condé Nast: GQ and DETAILS Should Have Their Own Websites by Adam Sherk on July 22, 2009 There’s been a lot of coverage this week of Condé Nast bringing in McKinsey & Company to help them restructure the business, which hopefully will work out for them.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Issues 100

Issues Publishing URL Syndication 100

Twist Image

AUGUST 8, 2013

It''s doubtful that those in the upper echelons of the massive consumer packaged goods companies are going to care about this, or that Sephora and Walmart may see this as a competitive threat, but the barrier-to-entry for someone to start and market a new business continues to lower and become cheaper (or next to free). business column.

Instagram 110

Instagram Hashtag Syndication Hosting 110

Adam Sherk

NOVEMBER 23, 2009

I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

News 101

News Google Hitwise Press Release 101

Taylor Marek

APRIL 6, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me How TV Shows can make it big Online April 6, 2010 by Taylor Marek Just thought I would send out a quick post as I had this on my mind. I was driving in my car running some errands when a radio ad came on.

Syndication 115

Syndication Avatar WordPress Case Study 115

ProBlogger

MAY 3, 2023

Additionally, consider diversifying your revenue streams by exploring opportunities for licensing or syndication. Just as Star Wars has partnered with various brands for product collaborations, you can seek out partnerships with companies in your niche. Here’s 3 Things You Can Do to Protect the Content on Your Blog.

Collaboration 37

Collaboration Blogger Apparel Guidelines 37

Buzz Marketing for Technology

JUNE 28, 2008

Case Studies. 3rd party services are usually owned by the individual not the company. a companys success in content management is inversely proportional to the amount of information that is exchanged over email.â?? A new study on e-mail suggests that e-mail has become a hindrance to many organizations. Social media.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day.

Sites 105

Sites News Strategy Twitter 105

Proactive Report

OCTOBER 2, 2013

A recent study commission by Adobe showed that new digital technologies and social media are keeping marketers up at night. Amplify content that’s getting attention with paid social syndication. Identify and build relationships with industry and media influencers. Track downloads, leads and conversions.

Marketing 66

Marketing Syndication Sentiment Survey 66

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Kikolani

AUGUST 6, 2012

I study the “ins -n- outs” of traffic, from start to finish, and have done so, for quite some time now. Really Simple Syndication. Really Simple Syndication. Really Simple Syndication (RSS) aggregators, are content syndication platforms. Many of you know me as the Search Engine Optimization guy.

Syndication 122

Syndication Aggregator CPM CPC 122

Myrland Marketing

OCTOBER 6, 2010

Mike asked author, visionary and Social Media strategist Brian Solis to keynote the kickoff of the Summit yesterday. He is the author of the best-selling book about Social Media titled Engage !, 10) “Recent study… 72% of businesses stated they had a [so-called] ‘Social Media strategy’ in place.&#

Facebook 88

Facebook Social Media WordPress Syndication 88

The Marketing Blog

APRIL 9, 2008

concepts’ and the understanding that I’ve had so far: RSS – ‘Really Simple Syndication’ Consider a ‘pipeline’ which streams water from the river to your homes. Social-Media and definitions glossary on Mike’s Blog. (Search frequency for Web 2.0 You need water for various purposes.

Web 2.0 100

Web 2.0 Folksonomy Startup RSS 100

Hootsuite

MARCH 16, 2023

Bing Ads vs Google Ads Most small- to mid-sized companies know the importance of advertising on Google Ads. Microsoft and Yahoo also have several smaller partner sites that are owned and operated by syndicated search partners. It sounds promising, and the study has taken into account the quality of clicks they’re getting.

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. I also created a company called Carusele.

Influencer 85

Influencer Social Media Hubspot Travel 85

yMarketingMatters

MAY 29, 2018

Business owners have been asking me via email, messenger, social media and at networking meetings, “Yasmin, how often to post and what to post on social media?”. 5-3-2 RULE FOR SOCIAL POSTING. 3 posts should be content or promotion from you, your company, products, services. *. Stories on case studies.

Social Media 113

Social Media Real Estate Curation Syndication 113

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

FAQ 137

FAQ Content Consultant Social Media 137

Social Media Marketing

MARCH 13, 2013

Each week at Ford, I assemble a newsletter from all of our regional social media teams on projects they're working on, significant progress made over the course of the previous week, and any items of note that Ford leadership might be interested in. Content marketing is about way more than blog posts, videos, infographics and the like.

Social Media 161

Social Media Real Estate Mobile Discount 161

Convince & Convert

JANUARY 24, 2014

But the organization that had perhaps the greatest social success on chilly January 7 may surprise you: Univision - the broadcast and digital information provider focused on American Latinos. some readers may know Expion from the company’s VP, Zena Weist , who is the co-host of my Social Pros podcast ). ” 2. .”

Engagement 163

Engagement Syndication Facebook Metrics 163

Buzz Marketing for Technology

JUNE 27, 2008

They dont have a lot of tolerance for policies and procedures that have been built to satisfy the company, not the customer. I am hoping that 2008 will be the year we see a flood of case studies showing what is happening. Social Media Today. They usually know what it will take to deliver a good experience to a customer.

Compete 100

Compete Energy Collaboration URL 100

Buffer Social

JUNE 1, 2016

Whole Foods has gone all in on social media. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Interested in seeing how every team within your company can use social media?

Social Media 40

Social Media Hubspot Marketing Engineering 40

Buffer Social

JULY 21, 2020

Often experienced through social media.) The Real Power of Visual Marketing There have been numerous studies showing the power of visual marketing for building brand recognition and awareness. We know that content with images is generally more engaging , gets shared more on social media and attracts more attention.

Brands 94

Brands Marketing How To Case Study 94

Webbiquity SMM

DECEMBER 30, 2014

90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. Image credit: Intergage. by HubSpot.

Content 193

Content Tips Marketing B2B 193

ProBlogger

APRIL 6, 2011

Once they’ve finished a campaign, they will screengrab the blog posts and other media for a case study. how to talk, write and deal with your social media world. They use online research companies who may have built up a database through cheap banner ads. what ideas you believe are likely to succeed or flop.

Blogger 42

Blogger Brands Survey Cost 42

Adam Sherk

NOVEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Fortune 100 Need to Get More Creative with Twitter by Adam Sherk on November 17, 2009 While many companies now have some form of presence on Twitter, how well are they utilizing it? What Horrible Things Did Time Magazine Do in 1964?

Twitter 145

Twitter Press Release Syndication Blogroll 145

Writtent Blog

JANUARY 23, 2014

Syndicate Your Content. It can be even tougher to win pageviews if you’re also trying to build a social media following, subscribers, and an email list. One simple way to boost your traffic and lead generation overnight is by syndicating your content, on sites like Business2Community , SocialMediaToday , and elsewhere.

Syndication 81

Syndication How To Hubspot Blogger 81

Adam Sherk

FEBRUARY 1, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 20+ Major News Sites Ranked by Domain Authority by Adam Sherk on February 1, 2010 When it comes to competing for search engine visibility, major news organizations tend to benefit from having strong, trusted domains. But just how strong are those domains?

Sites 118

Sites News Syndication Digg 118

Webbiquity SMM

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. How can a company launch (or relaunch) a new blog properly? 26 Ways to Enhance Your Blog Content by Social Media Examiner.

Tools 193

Tools Tips Directory SEO 193