Small Business Mavericks

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Changes Coming To LinkedIn Company Pages

Small Business Mavericks

I got an e-mail from LinkedIn letting me know that they’ll be doing away with the Products & Services tab on Company Pages. I don’t know how many companies actually use that tab, but I’d guess that those who do probably aren’t getting a lot of results. Kudos to LinkedIn! Now, that’s a novel idea!

Company 98
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Are You A Business Or A Media Company?

Small Business Mavericks

A media company. We’ve talked about social media so much that I think you know how I feel about that. We’ve talked about social media so much that I think you know how I feel about that. But what does it mean to be a media company? Even if you’re a local business.

Company 142
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Trending Sources

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SBM Is Featured Social Media Blog

Small Business Mavericks

I’m honored to announce that I have been placed in very good company. Social Media Informer is an aggregate blog that focuses on content about social media for businesses and pulls together content from all over the Web for its readers. Small Business Mavericks is a featured blog at Social Media Informer.

Features 156
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Should You Hire A Social Media Expert?

Small Business Mavericks

Famed journalist turned Internet entrepreneur Peter Shankman wrote a scathing criticism of social media experts and recommended that no one hire one of these dastardly little creatures. True, but many companies hire dedicated marketing experts and customer service experts. Social media is about transparency, not gimmicks.

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Are You A Social Media-Savvy Leader? You Should Be!

Small Business Mavericks

This annual look at social media engagement in the C-Suite explores the changing role of a business leader’s involvement with social media by surveying 1000 employees in both the UK and the US. The industries represented are diverse, and the company size varies from startup to Fortune 1000.

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What Is Social Media Supposed To Do?

Small Business Mavericks

Have you seen the (gasp) Gallup results on The Myth Of Social Media ? If you were hoping it would show that social media involvement gets measurable results in marketing, you’ll be disappointed. Instead, respondents to the poll show results like this: 62% are not influenced by social media when they make purchases.

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Your Social Media Lead Generation System

Small Business Mavericks

But today I want to talk about using social media for lead generation. There are many things that affect the ROI of your social media. Other benefits to social media lead generation include: Top-of-mind awareness for your brand. What do you want your social media lead generation system to do for you?

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