Mindjumpers

JUNE 26, 2012

Tweet This infographic from MBA Programs takes a look at how and why social media is going corporate and how small and large businesses alike are tweeting, pinning and posting like never before to gain extra exposure and interact with their customers and fans. Corporate social media usage is skyrocketing. Infographic].

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Social Media Sports Statistics B2B 229

Mindjumpers

APRIL 14, 2011

Tweet Useful Social Media is a company that produces business intelligence products designed to help big businesses get the most of their use of social media. In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco.

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Social Media Conference Report Upcoming 215

Mindjumpers

JULY 18, 2012

Strategic HR entails attracting, developing and retaining high-performing candidates to your company. Social media is ultimately about establishing relationships. Social media is ultimately about establishing relationships. Creates a common understanding of the company. A successful case: Novo Nordisk.

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Social Media Brands Policies How To 249

Mindjumpers

FEBRUARY 24, 2011

Tweet According to a relatively new study carried out by Burson-Marsteller , a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. Great increase in use of social media.

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Study Social Media YouTube Company 234

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

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Questions Company Nielsen Disqus 254

Mindjumpers

JANUARY 17, 2012

Tweet Once companies dive into the social media pool, there are some important nitty gritties that demand a lot of attention. One of them is which department should own social media? At this moment, companies are still testing waters. At this moment, companies are still testing waters.

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Social Media Survey Team Company 199

Mindjumpers

APRIL 4, 2012

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. Here are two charts that show the responses.

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Industry Report Social Media Survey 249

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

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Questions Company Nielsen Disqus 252

Mindjumpers

APRIL 26, 2013

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. Thinking as a media means to know what stories your audience wants to take part of. Similar Posts: Facebook Is Global, But Social Is Local.

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Company Overview Conversation Communities 212

Mindjumpers

JULY 12, 2012

Every day, you are faced with multiple considerations concerning your organization’s social media strategy. In order to ensure effective stakeholder communication and avoid any unfortunate situations, it is a good idea to create a social media policy for your employees. What is a social media policy?

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Policies Social Media Brands Guidelines 239

Mindjumpers

MAY 8, 2012

This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement. Networking on social initiatives. All because of the power of social media and the right campaign audience targeting.

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Social Media CSR Campaign Collaboration 248

Mindjumpers

MARCH 24, 2011

Tweet Getting started with a social media initiative does not necessarily require a lot. The following infographic presents some of the strategic steps that is useful to go through before establishing a sustainable social media initiative. How Social Media Strengthens Companies [infographic].

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Social Media Reputation Content Company 268

Mindjumpers

MARCH 24, 2011

Tweet Getting started with a social media initiative does not necessarily require a lot. The following infographic presents some of the strategic steps that is useful to go through before establishing a sustainable social media initiative. How Social Media Strengthens Companies [infographic].

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Social Media Reputation Content Company 265

Mindjumpers

DECEMBER 28, 2010

We believe that this is due to the fact that it can be very inspiring for brands to see how others have obtained success in building a presence on social media, and thereby gain insight into how to do so themselves. Here is what you can learn from the company to achieve a more engaging and growing community. Read Full Post ».

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Social Media Fashion Technorati Campaign 218

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey.

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Survey Report Social Media ROI 250

Mindjumpers

FEBRUARY 18, 2011

Tweet There’s a lot of discussion going on about what you and your company actually can obtain from social media. I have read several places that 2011 is the year where a lot more businesses will start to be present on social media platforms. However, many are still thinking about the actual impact of social media.

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Social Media Company Platform Brands 216

Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media.

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Social Media Brands Blogger Influencer 250

Mindjumpers

SEPTEMBER 5, 2012

In a previous post called Implement a Social Media Policy: Make Your Employees Brand Ambassadors , Marina introduced what a Social Media Policy is and briefly described why it is important for your organization. Social media is great – it gives you great potential of reaching many people at lower cost.

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Policies Organization Social Media Reputation 245

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Social media requires people and time. Their presence is monitored all day.

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Airlines Social Media Collaboration Travel 232

Mindjumpers

MAY 3, 2013

Everything is closer and goes faster in the world of social media. Spelling mistakes, incorrect facts, or unhappy customers can turn into a big issue, and worst of all a crises that can damage your company and it’s reputation. People on Greenland can respond to a thread written in Madagascar within seconds. Prepare yourself!

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Issues Social Media How To Guidelines 196

Mindjumpers

DECEMBER 29, 2010

Tweet It has been a great year for social media. We have been taken a look back at some of the successful campaigns and brands that have been good at using social media as a marketing platform. The soda company understood how to make us of social media when developing new flavors. Mountain Dew.

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Social Media Technorati Campaign YouTube 237

Mindjumpers

APRIL 18, 2011

Tweet Many organizations are starting to get involved in social media. But do your employees know how to act in new media on behalf of your business? Do you have any guidelines to make them acquainted with a social media presence? Similar Posts: What To Remember In Social Media Marketing & PR.

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List Social Media Engagement Guidelines 243

Mindjumpers

SEPTEMBER 7, 2010

I have put together a list of five basic – but useful – steps, when your business is navigating in social media. These steps will help you to portray a consistent social media identity. Furthermore, it is also a vital step that your name is memorable and representative of your company. Please, let me know!

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Social Media Tips Marketing Domain Name 247

Mindjumpers

FEBRUARY 23, 2011

Their fans are happy and engaged in what the company is doing – and this also means that they are the ones selling the brand. And as we all know, customers believe other customers more than the company itself, as the customers are a lot more trustworthy. Tweet Naturally, brands are on top of the world, when everything is going well.

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Reputation Social Media Brands Policies 243

Mindjumpers

MARCH 23, 2011

This time, I have chosen the two most popular posts giving tips on how to navigate in social media, the two most popular cases that can be inspiring best practices for companies and brands – and of course also two of the most popular infographics that we have posted on our blog. 5 Popular Posts About Social Media.

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Social Media Tips Newsletter Twitter 212

Mindjumpers

JUNE 24, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

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Social Media Wikipedia Microblogging Delicious 234

Mindjumpers

JANUARY 6, 2011

Tweet Having reviewed what has happened across the different social media platforms in 2010, the next thought is what is going to happen in 2011? Looking back at the year of 2010, it is very obvious that a lot of changes and new initiatives were launched on various social media platforms – especially during the end of the year.

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Social Media Technorati Trends Social Networking 223

Mindjumpers

AUGUST 24, 2011

Mike is the VP Marketing, at the Boston based company Awareness Inc. one of the fastest growing tools to help companies organise, manage, engage and measure their social media activities. He is very focused on how social media can create value for companies. So what is Social Marketing IQ?

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Social Media Case Study Marketing Conference 178

Mindjumpers

JANUARY 30, 2012

It features head honchos, who share their experiences and stories related to social media in their interview with Brian Solis. A recent episode of Revolution, which I found especially interesting, is with Bianca Buckridee, AVP of Social Media Engagement at SunTrust. Currently the series is in its second season.

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Banking Social Media Team Privacy 201

Mindjumpers

SEPTEMBER 9, 2010

Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. Behind the project is Danish energy company Energi Nord [.]

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Social Media CSR Fashion Energy 214

Mindjumpers

JANUARY 4, 2012

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. The quote fits perfectly with the topic of this post as well- what is the objective of using social media for your business!

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Social Media Nielsen Campaign Strategy 228

Mindjumpers

JANUARY 11, 2011

Tweet It all started with Lara – a user of social media, unhappy with her wireless company, making a complaint about it on Twitter, the company returned to her and fixed the problem. It is a great story of customer service on social media which one should think about. The whole thing leaves me baffled.

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Social Media Wireless Privacy Technorati 276

Mindjumpers

NOVEMBER 15, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. A survey by US-based Digital Brand Expressions shows that a lot of companies integrate social media into their strategy unprepared and without a clear plan.

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Social Media Marketing Survey Forums 235

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. Social media monitoring continues to be an important component of social strategy. Monitoring. Investment.

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Survey Report Social Media ROI 225

Mindjumpers

AUGUST 2, 2010

So here’s a short checklist of how you can use social media to compliment your marketing activities. On a last note, when working on social media and marketing, it cannot be emphasized enough that tagging and linking is crucial to the number of results for your search. Online advertising Use YouTube.

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Activities Social Media How To Marketing 206

Mindjumpers

JANUARY 14, 2011

In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. Companies all over the world are now looking forward to improving their relationship with their customers with the help of social networking sites.

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Trends Influencer Social Media Forums 245

Mindjumpers

NOVEMBER 30, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. Listen to the right conversation, gather data, analyze the data and get insights of high value for your company.

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Data Social Media CSR Nielsen 239