Debbie Weil

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Sweets and Tweets: Tony Hsieh Isn’t the Only One Delivering Customer Happiness

Debbie Weil

Does the widespread adoption of social media mean that companies are doing business in a better way by listening more closely and interacting with customers? At the same time, Hsieh creates a joyful culture inside this company so that it’s fun to work there. Moving the Needle Using Social Media.

Apparel 139
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View from Down Under: Surprising and Delightful

Debbie Weil

" That’s what companies need to be aiming for with their social media programs. 5 Truths About Marketing to Baby Boomers With Social Media. 5 Truths About Marketing to Baby Boomers With Social Media. The magician and genius behind this week-long event is AMP’s Annalie Killian.

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Why Writing a Corporate Blog Can Be Fun (and Profitable Too)

Debbie Weil

So suddenly I’m a corporate blogger, no matter that the term conjures up savvy 20-somethings in the marketing departments of big national companies. More coaxing is required to get bios and photos from them, but that stuff goes a long way to personalizing the company and engaging the readers. Then another. Always number one.)

Blogroll 156
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10 Years Ago Today! My 1st Article About Blogging

Debbie Weil

Many companies are still leery of launching a blog as a way to communicate directly with customers. It wouldn’t be a proper anniversary, however, without a heartfelt thanks to the many, many colleagues and clients whom I have interacted with through my work as a social media and blogging consultant. 22, 2001.

Travel 127
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10 Years Ago Today! My 1st Article About Blogging

Debbie Weil

Many companies are still leery of launching a blog as a way to communicate directly with customers. It wouldn’t be a proper anniversary, however, without a heartfelt thanks to the many, many colleagues and clients whom I have interacted with through my work as a social media and blogging consultant. 22, 2001.

Travel 127
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Friending Over 50: Sex, Lies and Baby Boomers

Debbie Weil

I’ve been searching for a catchy way to describe ( what may be ) the focus of my new book: baby boomers and social media. The story of baby boomers and their love affair with social media is both surprising - and surprising in its implications. Photo credit: Joey Devilla. Yes, I am over 50. Mindset over age.

iPad 181
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Repetition is In and Blogging Is Back

Debbie Weil

Mine is the evolving ways in which companies and organizations use - and think about - blogging and social media for marketing and communications. Instructions: unpack your topic slowly. Basically, it works like this. Your blog should have a focus. You unpack your topic very slowly. You turn each small insight this way and that.