Keyhole.co

OCTOBER 7, 2020

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Social Media Strategies Summit

SEPTEMBER 22, 2021

Social media listening tools give you the power to discover what your (current and future) customers really think about you. After all, research from SuperOffice shows that the number one reason customers ditch a company is because they think that company doesn’t care about them. Sprout Social. Key Features.

Social Media 176

Social Media Tools Sentiment Price 176

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Social media has made brands more susceptible to scrutiny than ever before.

Sentiment 130

Sentiment Marketing Analysis Loyalty 130

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 111

Analytics Sentiment Analysis Patterns 111

Keyhole.co

JULY 28, 2023

This comprehensive guide will explore the dos and don’ts of B2B social media marketing, providing actionable insights to effectively leverage social media for your B2B company’s success. They are responsible for crafting compelling stories, managing social media platforms, and fostering community.

B2B 52

B2B Company Social Media Marketing 52

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

DECEMBER 15, 2023

From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media. Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet.

Social Media 73

Social Media Banking Brands Sentiment 73

Sprout Social

OCTOBER 19, 2023

The top 7 AI + social marketing use cases for 2024 Given these encouraging results, more companies plan to leverage AI in 2024 to strengthen their marketing teams and prime their overall business strategy. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand.

Social Media 59

Social Media How To Metrics Sentiment 59

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But the goal of the company is actually to sell alarm clocks. But be careful.

Metrics 107

Metrics Examples Marketing HootSuite 107

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

Mindjumpers

JANUARY 25, 2013

But is the quantity of data a strong enough KPI/metric to justify the time and resources companies dedicate to their social media efforts? That is one of the greatest opportunities of social media – marketers can obtain “first hand” information if customers are talking about the brand in an either positive or negative way.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Oktopost

DECEMBER 5, 2022

Simply repurposing blog content can increase your website and social media visibility and promote content discovery. You can easily do this with a social media management platform like Oktopost. It allows you to streamline posting blog content on social media and makes integration between SEO and SMM pretty easy.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. The social media field is becoming more complex as it expands.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

AUGUST 28, 2023

Companies are investing in these tools to get more out of their efforts. And social data is at the center of many marketing transformations. Some 44% of business leaders are using sentiment analysis to understand consumer behavior. Reputation management.

Team 86

Team Tools Marketing Hubspot 86

Hootsuite

MAY 21, 2020

Google Alerts lets you monitor the entire web for mentions of your company, your competitors, or other relevant topics. This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. Google Alerts. Talkwalker.

Social Media 145

Social Media Tools HootSuite Sentiment 145

SocMed Sean

MAY 1, 2012

Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. I appreciate Laura sharing her thoughts/experiences with customer engagement via social media channels!

Engagement 279

Engagement Social Media Tweetdeck Reputation 279

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI. Great social listening functionality.

Tools 98

Tools Social Media Sentiment Price 98

Keyhole.co

MARCH 4, 2024

Improve brand reputation Social media is an important medium for building relationships. As your most direct link to the customer, it can be leveraged to gain trust and influence the attitudes toward your brand reputation. Brand monitoring helps you to control the narrative and protect your reputation.

Examples 52

Examples Social Media How To GPS 52

Keyhole.co

DECEMBER 10, 2022

Keyhole can track and perform sentiment analysis for all your accounts to know how people are relating to your brands. You can also set up custom alerts or “intelligent notifications” for specific hashtags and keywords based on triggers, time, or sentiments. Sprout Social. Why should you prefer Keyhole? Start Your FREE Trial.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Sprout Social

SEPTEMBER 18, 2023

Company goals are the anchoring points of your marketing budget. But if the company’s cost of goods sold is not considered, the company could still lose money despite the good ROAS. Marketing talent: Social media managers, community managers, paid media strategists, creative designers and video editors.

Marketing 128

Marketing How To Sample Samples 128

Sprout Social

APRIL 12, 2022

Traditionally, PR work consisted of damage control, crafting press releases, disseminating company news and pitching journalists. Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Gauge positive and negative sentiment from audiences.

Statistics 105

Statistics Skills Analytics Press Release 105

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. But which social media monitoring tool is the best for your brand? Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Pros: The interface is user-friendly.

Tools 52

Tools Social Media Sentiment Price 52

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

MARCH 24, 2023

Role in reputation management By tracking social mentions, brands can gain a better understanding of how they are perceived by their audience and identify any issues or areas for improvement. Brands can use this information to adjust their messaging and marketing strategies and address negative sentiment or feedback.

How To 52

How To Sentiment Reputation Hashtag 52

Oktopost

JULY 22, 2021

Social CRM can be a dedicated standalone platform, or it can be performed by using software tools that integrate with an existing CRM solution. With Social CRM, businesses get more detailed insights into customer sentiments and behavior. Brand reputation can take a hit when negative social media conversations gain momentum.

Social CRM 96

Social CRM B2B How To Patterns 96

Oktopost

JUNE 26, 2023

Through posts that feel organic, enthusiastic, and of genuine import to your target audience, you can diversify your reach and make a much bigger impact on social media. Why encourage employee brand advocacy on social media in the first place? Thirdly, employees who feel fulfilled at work are more productive.

Social Media 62

Social Media How To Reputation Analytics 62

Keyhole.co

MARCH 2, 2023

At a glance, Hootsuite is a powerful tool for social media management, or the task of keeping your brand’s social media accounts active and engaging. It allows users to post on each of the major social media platforms without having to switch between tabs or devices.

Social Media 52

Social Media Tools HootSuite Marketing 52

Keyhole.co

MAY 4, 2023

A sound social media listening practice is essential to every brand or business. It can help with reputation management, brand health, customer service, SEO, and market research. We’d go as far as saying that a good social listening practice is the key ingredient in having happy customers and an engaged audience.

HootSuite 52

HootSuite Price Sentiment Reputation 52

Keyhole.co

MARCH 16, 2023

Visit their platforms to see how they’re doing their social media — responding to feedback, joining industry conversations, and so on. Fashion company Topshop, for example, is a good brand to learn social listening from. Social conversation monitors have different capabilities. Otherwise, it’d be all for nothing.

Fashion 98

Fashion Sentiment Collaboration Policies 98

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. What customers say and how they relate with your business can greatly affect your online reputation. Table of Contents What is reputation management software?

Reputation 96

Reputation Software Tools Sentiment 96

Oktopost

JANUARY 12, 2021

Surprisingly, for many companies, the answer is often no. . While B2C companies’ average CX scores range from 65% to 85%, their B2B counterparts usually manage less than 50%. Customer comments are another way to gauge overall brand awareness and reputation. Social Media . Analyze Customer Comments.

B2B 101

B2B Marketing Metrics Survey 101