Social and Logical

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Using Applied Behavioral Analysis in Social Media

Social and Logical

Examples of consequences: the acquisition of helpful or valuable knowledge, feeling recognized, the discovery of an ideal product, service or connection. Every one of these instances cultivates an ongoing a mental and emotional association with your company. These concepts are deceptively simplistic. But don’t be fooled.

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The Art of Being Personal While Sticking To Business Objectives

Social and Logical

Social Media is Fun When There is No Pressure. We all know how effortless social media can feel when we are doing it for personal reasons. When social media is done without expectations or pressure, we are in a different state of mind where our actions flow. A Frame of Mind for Social Media.

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Tool versus Solutions- An Illustration

Social and Logical

Back in February, I wrote about a company called Threadless as an example of a social media campaign to learn from. They harness the power of collaboration with their customers to create products that sell. It takes imagination and inspiration to come up with results that make us go, “wow!&#.

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