Mindjumpers

DECEMBER 29, 2010

Tweet It has been a great year for social media. We have been taken a look back at some of the successful campaigns and brands that have been good at using social media as a marketing platform. The soda company understood how to make us of social media when developing new flavors. Mountain Dew.

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Social Media Technorati Campaign YouTube 237

Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media.

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Social Media Brands Blogger Influencer 250

Mindjumpers

NOVEMBER 30, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. Listen to the right conversation, gather data, analyze the data and get insights of high value for your company.

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Data Social Media CSR Nielsen 239

Mindjumpers

SEPTEMBER 5, 2012

In a previous post called Implement a Social Media Policy: Make Your Employees Brand Ambassadors , Marina introduced what a Social Media Policy is and briefly described why it is important for your organization. Social media is great – it gives you great potential of reaching many people at lower cost.

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Policies Organization Social Media Reputation 245

Mindjumpers

FEBRUARY 23, 2011

Their fans are happy and engaged in what the company is doing – and this also means that they are the ones selling the brand. And as we all know, customers believe other customers more than the company itself, as the customers are a lot more trustworthy. Tweet Naturally, brands are on top of the world, when everything is going well.

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Reputation Social Media Brands Policies 243

Mindjumpers

JANUARY 14, 2011

In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. It’s time to make your connections stronger by ‘engaging’ than trying to sell your product/service. Social groups or group communication is the answer to this.

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Trends Influencer Social Media Forums 245

Mindjumpers

MARCH 11, 2011

Tweet Some of you are probably thinking that your brand is lacking impact in social media? Well, if you don’t think that you yet have gained the brand impact in social media that you reached for, there are some steps to go through to reconsider the process. It’s not just a place to promote your latest product.

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Social Media Tips How To Engagement 267

Mindjumpers

MARCH 29, 2011

Tweet On the web, multiple sites for collecting customers’ ideas on different products and goods are available. The Chicken” is a German website based in Berlin and it applies a Foursquare model to product and brand discussions. It markets itself as a social network, which lets users share their product experiences.

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Sites Products Foursquare Blogosphere 198

Mindjumpers

SEPTEMBER 7, 2010

I have put together a list of five basic – but useful – steps, when your business is navigating in social media. These steps will help you to portray a consistent social media identity. Furthermore, it is also a vital step that your name is memorable and representative of your company. Please, let me know!

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Social Media Tips Marketing Domain Name 247

Mindjumpers

NOVEMBER 26, 2010

One of Sweden’s most beloved Christmas products that are shown among them is the Aladdin box – a box of different chocolate pralines made by the chocolate company Marabou in 1939. Last year Marabou did a really successful social media campaign for the Aladdin box around Christmas. People’s choice .

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Engagement Social Media Technorati Campaign 226

Mindjumpers

SEPTEMBER 9, 2010

Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. Here they are: • Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share brand Stories We know that people talk to others about products, brands and services.

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CSR Social Media Fashion Energy 214

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. What does this mean? What does this mean?

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Social Media Nielsen Aggregator Mobile 269

Mindjumpers

NOVEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Last week I posted a brief on Focus.com, titled “Word-of-Mouth Marketing in the Social Media Age&#. Word-of-mouth is not something new.

Social Media 216

Social Media Marketing Influencer Technorati 216

Mindjumpers

JANUARY 2, 2013

As Timeline allows you to post back in time, you could now enhance past events such as your founding date, events you’ve held or a launch of a product to tell your story. Take for instance LEGO’s Timeline , which goes back to when the company was founded.

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Social Media Tumblr Instagram Privacy 237

Mindjumpers

AUGUST 2, 2010

So here’s a short checklist of how you can use social media to compliment your marketing activities. On a last note, when working on social media and marketing, it cannot be emphasized enough that tagging and linking is crucial to the number of results for your search. Online advertising Use YouTube.

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Activities Social Media How To Marketing 206

Mindjumpers

DECEMBER 4, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Statistics from Internet and Mobile Association Of India reveal the growing number of India’s population using social media.

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Activities Social Media Film Mobile 100

Mindjumpers

JULY 10, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Local vs. global. Not only about translation.

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Activities Social Media Brands Guidelines 235

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The social channels rose up to bridge the communication gap. Brands move in on the Nigerian social media.

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Activities Social Media Hashtag Campaign 0

Mindjumpers

SEPTEMBER 22, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Charity & Technology in the Online Universe How To Post Effectively on Facebook » In Time of Social Media Crisis – How Do You Respond? Maybe Greenpeace has started rolling the boll of social change this time as well.

Social Media 208

Social Media CSR Policies Disqus 208

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? This also means that a business blog can be of interest to the media.

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Netvibes Social Media Tips Delicious 218

Mindjumpers

OCTOBER 1, 2010

» What You Can Learn From H&M’s Use Of Social Media Posted by Sara Hansson Oct 1st, 2010 Tweet H&M is one of the businesses that has done some great work in using social media for marketing. Here is what you can learn from the company to achieve a more engaging and growing community.

Social Media 279

Social Media Fashion Disqus Communities 279

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

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Loyalty Social Media Study Social Networking 205

Mindjumpers

JUNE 29, 2010

By integrating Hoist as a mean for how to solve the continuous management of our client projects, we at Mindjumpers have experienced how two additional dimensions to social media has emerged; social media for Internal Communication and Project Management, respectively.

Social Media 196

Social Media Project Microblogging Policies 196

Mindjumpers

JULY 23, 2010

By engaging in social media and the possibilities that are available through Web 2.0, The blogpost on WorldClass Hotel Marketing News presents four potential strategic initiatives for social media engagement. The benefits of choosing to engage in social media seem more and more evident.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Mindjumpers

AUGUST 6, 2012

Today is the launch of a new interesting product ‘Social Marketing Automation Suite’ from Awareness Inc., focused on helping marketers transform social data into a measurable ROI. It’s undeniable that a large part of the global focus amongst companies right now is on data and ROI when it comes to social media.

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ROI Klout Data Influencer 199

Mindjumpers

SEPTEMBER 2, 2010

» Urban Outfitters Likes Facebook Posted by Anne Herngaard Sep 2nd, 2010 Tweet Urban Outfitters is making the most of their Like buttons as the official US website now invite visitors on the from page of the website to see the most Liked products. This way, Facebook is central to the company’s marketing of online products.

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Facebook Disqus Fashion Policies 220

Mindjumpers

NOVEMBER 16, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. Growing up as an awkward teenager I did not exactly dream about working with social media. Yes I am that old!

Strategy 239

Strategy Nielsen Loyalty Cost 239

Mindjumpers

FEBRUARY 12, 2014

Visual content is with out a doubt the catalyst of audience engagement on social media today. Pinterest is a great platform for brands to be featured on; the platform allows you to display non-tangible aspects all of which can be related to your product or company through lifestyle portrayals and inspiring mood boards.

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Tips Brands Loyalty Fashion 235

Mindjumpers

FEBRUARY 21, 2014

Most of us know by now that a social media presence is all about creating a dialogue through relevant content that will engage your target audience. But similar to a real life conversation, social media marketers of today must be equally eager and prepared to listen , as they are to lead the conversation.

Engagement 226

Engagement Sample Samples Upcoming 226

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. The app gives places such as bars and music venues a whole new way of connecting with their customers while it allows for Carlsberg to promote their products seamlessly. to communicate with the consumers and deliver experiences with our products.

Mobile 272

Mobile Brands Foursquare Eventful 272

Mindjumpers

SEPTEMBER 20, 2010

Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example. – Make your story unique, so the audience gets an impression of your company. – Make your story unique, so the audience gets an impression of your company.

Organization 245

Organization Tools Brands CSR 245

Mindjumpers

AUGUST 7, 2013

An example is the American company, 16 handles, which sells frozen yoghurt ice cream. Besides sending coupons, there are other ways you could use Snapchat for business; you could send sneak peaks of your product or an upcoming event. Pheed – Express Yourself on Social Media. 3 Ways To Great Social Content.

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Brands Discount Upcoming Eventful 264

Mindjumpers

JUNE 5, 2013

Brands dealing with lifestyle and consumer products can benefit from having a presence on Pinterest, but as with any other social media presence, make sure to have created a strategy and lined out an action plan on how to maintain it. In that sense Pinterest serves as a form of visual bookmarking. Creating a presence.

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Features How To Guidelines Price 240

Mindjumpers

AUGUST 17, 2011

Tweet At the moment, there is much discussion going on about the actual ROI of a social media presence. Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. million in equivalent media over a year.

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Hitwise Study Facebook Patterns 255

Mindjumpers

DECEMBER 8, 2017

Challenge: L’Oréal Nordic, one of the leading makeup company in Scandinavia, reached out to Mindjumpers with the ambition of leveraging social media on a best practice level for five of their brands; Maybelline New York, La Roche-Posay, Garnier, Vichy and essie. Solution: So, what did we do?

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Collaboration Social Media Management Project Activities 100

Mindjumpers

FEBRUARY 17, 2011

It is both a way to express one’s personal interests and also widely used by companies as a way to tell personal and relevant stories related to the company and giving the brand a face. Analysis shows that women are more susceptible to the branding of products and more likely to write about brands on their blogs.

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Blogosphere Technorati Microblogging Blogger 195

Mindjumpers

OCTOBER 27, 2011

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook. For brands on Facebook, this is something that establishes how important and effective it can be for your business to be present with a Facebook page.

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Facebook Overview Foursquare Study 252