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KMWorld.com: What are people searching for and where are they looking?

Buzz Marketing for Technology

White Papers. Pharmaceutical, Life Sciences. They were distributed fairly evenly by company size and across industry, education and government sectors. They will go to a colleague (8 percent) before they try the company intranet. Benefits manual for my insurance company. KMWorld Magazine. KMWorld NewsLinks.

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Let’s Talk Content Curation and Creation for Social Content

agora pulse

A total of 76% of buyers are willing to share their information in exchange for white papers; ebooks took second place with 63%. This price will rise if your sector is highly specialized (finance, legal, medical, pharmaceutical, etc). Already approved. Pros for Curating Content. Saves time. Credibility.

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