Mindjumpers

NOVEMBER 8, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. One of those was, “from your perspective – what would you like us (a company) to focus on, in our work with you (the agency)”.

Buy 172

Buy Nielsen ROI Organization 172

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. Earlier this year a study revealed that the organic reach for brands declined to 2-6%. Is your company considering content amplification on Facebook?

Advertising 230

Advertising Facebook How To Guidelines 230

Mindjumpers

JANUARY 26, 2011

offers organizations the chance to join conversation with millions of customers around the globe every day. The participating organizations were mainly based in the US and in Asia. A fraction (7%) of participating companies are able to integrate social media into their marketing activities. .

Social Media 277

Social Media Survey Metrics Analytics 277

Mindjumpers

JULY 12, 2012

In the following, we are going to outline what exactly a social media policy is, what the benefits are from implementing one in your organization and which elements it can include. How does a social media policy benefit your company? Showing a modern and transparent company. What is a social media policy?

Policies 239

Policies Social Media Brands Guidelines 239

Mindjumpers

DECEMBER 28, 2010

Here is what you can learn from the company to achieve a more engaging and growing community. Probably The Best Campaign Use of Co-Creation And Social Media Ever : The soda company Mountain Dew understands that the best promotion comes from your already dedicated fans. Read Full Post ». Read Full Post ». Read Full Post ».

Social Media 218

Social Media Fashion Technorati Campaign 218

Mindjumpers

MAY 8, 2012

Tweet Last week, Facebook finally revealed their much hyped “life saving” feature: the organ donor status. This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement. Who are the game changers?

Social Media 248

Social Media CSR Campaign Collaboration 248

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. However, when running a smaller company, it is of course not as comprehensive.

Airlines 232

Airlines Social Media Collaboration Travel 232

Mindjumpers

MAY 10, 2013

This is something that companies and organizations need to adapt to and also why their usual marketing messages cannot always be transferred directly to Facebook. Amount of complaints or negative feedback. It really boils down to the fact that Facebook is very much centered around relations and engagement.

Feed 251

Feed Feedly News Meeting 251

Mindjumpers

SEPTEMBER 17, 2010

Some companies find themselves overwhelmed with this so called social media and as it tends to grow so does also the confusion. Some companies are more prawn to regulate and restrict rather than use its full potential. This is the way, this is where the company should go, do and interact. Let them be a part of the strategy.

Policies 203

Policies Strategy Education Disqus 203

Mindjumpers

JULY 27, 2010

Indeed, a preoccupation with online tribes obscures a range of opportunities for companies and organizations to connect with and engage individual stakeholders and threatens to leave obvious business opportunities unexploited. The notion of ‘tribe’ is the predominant way to convey what social connectivity online is all about.

Engagement 198

Engagement Policies Groups Groups 198

Mindjumpers

APRIL 18, 2011

Tweet Many organizations are starting to get involved in social media. It’s crucial that every company, no matter which size, industry or location, immediately drafts and circulates the before mentioned guidelines and policies – whether or not social media is practiced officially or unofficially within the organization.

List 243

List Engagement Social Media Guidelines 243

Mindjumpers

SEPTEMBER 2, 2010

This way, Facebook is central to the company’s marketing of online products. As with many other companies and websites, Urban Outfitters has implemented Facebook’s social plugins to their website, so that the visitors can ‘Like’ the products they see.

Facebook 220

Facebook Disqus Fashion Policies 220

Mindjumpers

SEPTEMBER 7, 2010

Furthermore, it is also a vital step that your name is memorable and representative of your company. If the audience feels that they are a part of the business and they are listened to, automatically, they will build more trust towards the company. to market themselves even more. Do you have any tips to add? Please, let me know!

Social Media 247

Social Media Tips Marketing Domain Name 247

Mindjumpers

MAY 7, 2013

A consumer brand like Coca-Cola can easily combine their product with events and experiences but the challenge looks much more different for a welfare organization or a company dealing with waste. Similar Posts: For Social Success: Think As A Media Company. In that case it will be a win-win situation for both.

Content 259

Content How To Sports Communities 259

Mindjumpers

NOVEMBER 15, 2010

A survey by US-based Digital Brand Expressions shows that a lot of companies integrate social media into their strategy unprepared and without a clear plan. Even more important: it often doesn’t provide any value whatsoever for the people using social media (and therefore, neither for the company).

Social Media 235

Social Media Marketing Survey Forums 235

Mindjumpers

AUGUST 24, 2011

Mike is the VP Marketing, at the Boston based company Awareness Inc. one of the fastest growing tools to help companies organise, manage, engage and measure their social media activities. He is very focused on how social media can create value for companies. So what is Social Marketing IQ?

Social Media 178

Social Media Case Study Marketing Conference 178

Mindjumpers

AUGUST 12, 2010

An intern should not be in this position, because to a certain extent, an individual who is there to reflect what your company is about for 6 months will not be able to reflect justly the culture and essence of your company. Never underestimate what a thank you, and a personal, one-on-one conversation can do you for company.

Tips 193

Tips Guidelines Blogger Policies 193

Mindjumpers

NOVEMBER 16, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. However, I started getting interested in how and why some companies succeeded while the others did not. Yes I am that old!

Strategy 239

Strategy Nielsen Loyalty Cost 239

Mindjumpers

OCTOBER 4, 2010

Posted by Marlene Friis Oct 4th, 2010 Tweet When a company wants to brand itself in a competitive market, it is a crucial element to be different. If not, it is too easy to drown among other campaigns and not receive any attention to your brand.

Campaign 230

Campaign Disqus Policies Fashion 230

Mindjumpers

NOVEMBER 30, 2011

The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. Listen to the right conversation, gather data, analyze the data and get insights of high value for your company. Conversational words.

Data 239

Data Social Media CSR Nielsen 239

Mindjumpers

JANUARY 14, 2011

Companies all over the world are now looking forward to improving their relationship with their customers with the help of social networking sites. Most often the company professionals maintain accounts for interacting with their customers. This helps their customers to know their company services better.

Trends 245

Trends Influencer Social Media Forums 245

Mindjumpers

NOVEMBER 16, 2012

The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program. Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing.

Report 216

Report Content Marketing Nielsen 216

Mindjumpers

DECEMBER 8, 2017

Since 2011, we have continuously organized, aligned and optimized social media efforts of the group while still allowing for global/local brand activation. Our tasks are to consistently train all agencies and markets working with the brands’ social media. Jakob Holm Kalkar, Media & Digital Director.

Groups 100

Groups Groups Guidelines Social Media Management 100

Mindjumpers

SEPTEMBER 13, 2011

Tweet I see a lot of small or even large organizations that are present on Facebook, but are not making the best possible use of their presence. An obvious way to get people to engage with your updates is by asking questions related to your brand or organization. Make sure you are seen. Ask questions.

Engagement 208

Engagement Tips Feed Feedly 208

Mindjumpers

JUNE 24, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

Social Media 234

Social Media Wikipedia Microblogging Delicious 234

Mindjumpers

JANUARY 3, 2012

In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media. They have to be eyes, ears and voice of the company in the true sense. And it doesn’t end there!

Social Media 250

Social Media Brands Blogger Influencer 250

Mindjumpers

SEPTEMBER 14, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Culture is one of the largest components of how people communicate.

Communities 234

Communities Brands Authentication Cost 234

Mindjumpers

JUNE 29, 2010

Knowledge is effortless being diffused through the organization, (i.e. This helps to eliminate the risk of having employees misusing resources, as well as increasing the sense of interconnectedness and social relation across the organization. As such, the organization seems more agile and framed.

Social Media 196

Social Media Project Microblogging Policies 196

Mindjumpers

JUNE 22, 2012

The company decided to produce and launch the new colour and with the help of Facebook as the main campaign hub to create attention and buzz around it. A like is not just between the brand and a fan – the like will be visible for the fans’ friends, which then creates an organic spread of content.

Facebook 267

Facebook Transportation Campaign Study 267

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. No doubt Facebook is one of the most important platforms for all companies to decide upon using or not.

Social Networking 176

Social Networking Nielsen Film Facebook 176

Mindjumpers

MARCH 23, 2016

Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. This is achieved with a combination of brand sponsorships from companies, product promotion and follower reach. Whether this is an enhancement is debatable and many seem to be divided on the matter as it stands.

Feed 100

Feed Feedly Instagram News 100

Mindjumpers

AUGUST 2, 2010

Research Search for words and terms your company is paying for and associated with online and integrate them into descriptions and biographies on social profiles. Tagging Pictures are a valuable asset: upload them on Flickr and tag the pictures with the search words done in step 1, that compliment and are identified with your company.

Activities 206

Activities Social Media How To Marketing 206

Mindjumpers

JULY 28, 2010

It’s brilliant, because as a company working on your online profile, it is absolutely crucial that you set up the best platform for your blog as possible and take into consideration the following measurements when you set up or adjust your blog, so it suits the current and future traffic on your blog.

WordPress 178

WordPress Tumblr Disqus Fashion 178

Mindjumpers

SEPTEMBER 22, 2010

This blog post is about how people can achieve social change with help of social communities, and how your company chooses to act in a time of crises when all eyes are drawn at them. When companies are under great public pressure – their survival can be on hold (Facebook’s extinction seems faaar away though).

Social Media 208

Social Media CSR Policies Disqus 208

Mindjumpers

SEPTEMBER 24, 2010

A little more than a decade ago, many companies had no websites. Today, companies face a new challenge: social media. Blogs are the online properties to which companies can link their social media presences and where dialogues with clients and prospects also effectively take place. Leave a Reply Click here to cancel reply.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

APRIL 19, 2012

Use this feature to create a story of your brand or organization in your timeline. Share relevant key moments in your company’s history as the founding of your company, events you’ve held or launch of a product. With Timeline, you have the possibility to add content back in time.

Engagement 277

Engagement Facebook How To Eventful 277

Mindjumpers

JULY 15, 2010

My addition to the first step is: people leave companies, so remember to link the account to a generic email address, and create an account that is not tied to an individual. Under settings you can upload a picture, and add names of people who will be tweeting on that account from your company. Show people what you are all about!

Twitter 202

Twitter Disqus Fashion Campaign 202