Webbiquity SMM

article thumbnail

Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity SMM

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

B2B 190
article thumbnail

Book Review: Social Media Marketing

Webbiquity SMM

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Social Networking (Facebook, MySpace, LinkedIn, etc.).

Review 152
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

The company has been vehemently anti-ads from the get-go, but had to find a new revenue source to remain in business (custom template themes are still their primary cash generator).”Every Companies will likely ‘hire’ users with high friend counts and traffic, using personal profiles to market their products and services.

Tumblr 142
article thumbnail

Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

The company has been vehemently anti-ads from the get-go, but had to find a new revenue source to remain in business (custom template themes are still their primary cash generator).”Every Companies will likely ‘hire’ users with high friend counts and traffic, using personal profiles to market their products and services.

Tumblr 100
article thumbnail

Despite Missteps, Twitter Reports Strong 2Q Performance — What’s Next?

Webbiquity SMM

Some companies succeed by innovating, continually improving product quality, and listening to their customers. Third, the company has failed to react as a disturbing number of B2B tech company accounts have gone dormant (details about this to come in a future post). And some succeed despite not doing any of those things.

Report 122
article thumbnail

What Could Kill Google and Facebook

Webbiquity SMM

Try this: go to Facebook and see how long it takes you to find any way to contact the company: phone number, email address, even a fax number. Last year it stopped sharing tweet data with Google (bad for the SEO results of Twitter users) and more recently the company eliminated the ability to automatically share tweets on LinkedIn.

Google 181
article thumbnail

21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far

Webbiquity SMM

Will Facebook continue to grow and dominate the web, or is it headed for a fall like AOL and MySpace before it? This became a de-facto landing page/microsite for many companies, and made it relatively easy to drive fan behavior – especially when using inexpensive software. How can brands most successfully drive fan engagement?

Tools 177