Direct Marketing Observations

OCTOBER 7, 2010

Both companies had traffic and users, and both applications were free, but the problem was, they could not figure out how to make a living off of a social utility. Sure we’ve had a ton of companies that have gone belly up , but what does it mean today? Tags: Facebook social media google microsoft jay baer 12seconds.tv

Company 183

Company Social Media Microsoft Web 2.0 183

Direct Marketing Observations

JUNE 19, 2012

Those also were the same people, myself not included, who took to their pitchforks and torches to light up any company who slipped up with any type of ambitious forays into the great unknown called social media marketing. Even if it was an honest mistake. But something has happened. No, social isn’t dead, not by a long shot.

Mashup 176

Mashup Mobile Consultant Microsoft 176

Direct Marketing Observations

APRIL 4, 2011

Consider the following statements: “We have a blog, come read it and find out cool stuff about our company&#. Recently I read where, First it was AOL, then it was Microsoft, then it was Google and now it’s Facebook. If anything, I still see the adoption of social media taking longer than I expected.

Patterns 162

Patterns Hashtag Microsoft Compete 162

Direct Marketing Observations

OCTOBER 6, 2014

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. Not much different than what adults and companies do, but what one has to question though, is the impact. The paper is titled, The Drama! The ripple effect.

Back channel 228

Back channel Social Media Class Education 228