Akamai Marketing

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

your own set of metrics. By the way, “sucking less&# is not a measurable metric, get your own. What people expect from a blog is the ability to get to know the insides of a company, to hear a single voice, to get information or insight that they wouldn’t normally get. Think beyond the marketing team.

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5 things to measure in social media ROI

Akamai Marketing

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. As evidenced by this video created by the Unmarketing Team of Scott Stratton, which tickled the funny bone of lots of social media peeps last week: Social Media ROI by UnMarketing. Social Media Metrics and ROI for You.

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