Don’t be a Pest with “This Social Media Stuff”
Janet Fouts
FEBRUARY 16, 2012
Do some searches and pull metrics to show the impact of a positive social media outreach from a CXO level. Set up a social listening dashboard, maybe Netvibes so they can quickly scan for important news to share with their networks. Show each CXO and what their Twitter reach is, for example, and then the combined company reach.
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