Oktopost

APRIL 6, 2023

Want to hear more from renowned B2B marketing leaders? Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. She reveals how a deep dive into social listening paved the way for her organizations marketing milestones and successes.

Atlassian 118

Atlassian Strategy B2B Apple 118

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. No problem, right? The top-ranked listing in the SERPs get 55% of the clicks.

SEO 239

SEO Strategy Tips Marketing 239

Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. But where do you start with building a chatbot? Table of contents: What is a chatbot builder?

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Hubspot Template Templates API 98

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Admittedly, Danielle Morrill isn’t technically a current CEO –– right now, she’s CTO and co-founder of FirstParty , which does marketing automation for developers. Only 12% disagree. Aaron Levie.

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Social Media Startup LinkedIn Telecommunications 212

Buffer Social

JANUARY 3, 2022

In my experience as a creative, brand strategist, and coach for small businesses and startups, separating your personal brand from your business both strengthens your business and allows individual autonomy and professional growth. It's a work-related online identity that goes beyond your business or company. ariana-wolf.

Small Business 85

Small Business Brands Meeting Domain Name 85

Adam Sherk

JULY 12, 2011

Mark Zuckerberg and key members of the early Facebook team are meeting to discuss roles and ownership stakes in the company. Eduardo is CFO and owns 30% of the company. Dustin is vice president and head of programming and his 5% of the company will come from my end. Any questions?”.

Startup 146

Startup Film Team Meeting 146

Socialmedia.biz

SEPTEMBER 19, 2016

Target audience: Businesses, brands, digital marketers, advertising agencies, PR pros, SEO specialists, entrepreneurs, educators, journalists, Web publishers. I used to do this a lot more often before launching a startup !). Vincent Dignan at his “Growth Hack Your Sales” workshop in San Francisco (photo by JD Lasica).

Startup 60

Startup Brands Conference Eventful 60

ProBlogger

JUNE 7, 2018

Here’s how she went from being a blogger to becoming a startup founder and CEO. And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content. Don’t confuse startup and blog monetization.

Case Study 47

Case Study Startup Study Blogger 47

Oktopost

NOVEMBER 18, 2021

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Meet Shawn Herring. Over the course of his nearly 20 years of experience in marketing, Shawn believes an integrated approach to marketing plays a critical role within the revenue team.

B2B 62

B2B Apple Marketing Startup 62

Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). The SMSsummit team was able to chat with Adrian about his experience building out the Hot in Social Media blog and what advice he has for other marketers interested in building out their own blog.

Social Media 246

Social Media Startup Resources SEO 246

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? But consider that the average company juggles hundreds of apps at a time and is constantly churning through software. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 124

Marketing How To Software Team 124

Oktopost

APRIL 28, 2021

Tackling the above and more, noted creator of company culture, speaker and sales expert Derek Grant of Salesloft delivers a hearty serving of perspective on the modern-day sales leader. He shares what it takes to build a stellar company culture and how to lead with visibility. Meet Derek Grant. ExactTarget acquisition.

B2B 94

B2B Startup Apple Team 94

Oktopost

DECEMBER 15, 2022

Want to hear more from renowned B2B marketing leaders? Meet Cidney Falk , a leader in the Channel Partnerships team within the LinkedIn Marketing Solutions business. But aside from just the physical benefits of the program, Cidney discloses how her peers needed new outlets and ways to connect with each other across the company.

Collaboration 62

Collaboration Apple Sports Startup 62

The Realtime Report

MAY 22, 2023

Social Media Monitoring Monitoring social media is tracking comments about your company, its goods, or its services. Social media marketing tools are necessary for any business to maintain a healthy public image and engage with customers. It can be challenging for brands accustomed to working with slower systems.

Platform 91

Platform Engagement Loyalty API 91

Jason Yormark

APRIL 14, 2014

In my first year I’ve starting my company, while few and far between, I’ve actually had new business prospects that I’ve turned down. For a startup, that seems a bit crazy, but sometimes, it’s unavoidable. She set up an appointment to discuss marketing needs for her new business. No thank you.

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Meeting Startup Eventful Organization 224

Idaconcpts

MARCH 25, 2011

Chinese social startups are thriving. The site is funded by Groupon, the Tencent Collaboraton Fund (a unit of the China-based Internet company Tencent ) and China-based investment firm Yunfeng Capital. This move by Groupon makes perfect sense to continue to fuel its exorbitant market valuations. click for larger image).

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Meeting Press Release Technorati StumbleUpon 133

Oktopost

AUGUST 3, 2021

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. So it’s no surprise that more than two-thirds of marketers cite measuring metrics as their top priority. To draw accurate conclusions that lead to actionable insights, you will need to leverage the power of a marketing dashboard. .

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B2B Marketing Metrics Adwords 62

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

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LinkedIn Tips Skills URL 113

Socialmedia.biz

FEBRUARY 25, 2020

Savvy social media is responsible for many veteran companies’ successful transitions into the digital age as well as the startup explosion. As company leaders and teams focused on delivering their best products and services, customer social media demands outgrew what assistants or marketing departments could manage.

Consultant 102

Consultant Social Media Insurance Startup 102

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Buffer Social

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle.

Content 99

Content Tourism Price Construction 99

Oktopost

MAY 4, 2022

Andrew Wood tackles the shift taking place in recruitment marketing. Watch the recording: Want to hear more from renowned B2B marketing leaders? As a buyers-market so to speak, with the employee poised as the savvy buyer, companies attempting to sell their exciting new roles have to work harder to attract and retain great employees.

Social Media 69

Social Media B2B Apple Authentication 69

Tweaklibrary

MARCH 26, 2020

Everyone is maintaining the social distance & meanwhile, a lot of us are worried about our startups. With each day passing, the Novel Coronavirus is affecting human lives & the economic market drastically. In this time, many of us are trying to save our startups that we started with a few & limited financial resources.

Startup 23

Startup Tips Small Business Patterns 23

Buffer Social

AUGUST 2, 2023

Through those relationships, I noticed a trend: founders of startups are no different than anyone else. I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks.

Newsletter 83

Newsletter Reddit Sentiment Startup 83

Oktopost

OCTOBER 7, 2021

Watch the recording: Want to hear more from renowned marketing leaders? Meet Julie Preiss. Julie has nearly a decade of cybersecurity marketing expertise. She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. Catch all episodes here. Episode Summary.

B2B 62

B2B Apple Journal Startup 62

Oktopost

OCTOBER 27, 2021

Listen to the podcast: For more thought leadership on marketing and sales alignment, check out our Radically Transparent podcast on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing and sales leaders? Meet Jason Stone. VP of Sales, Jason Stone, of Oktopost takes the hot seat.

B2B 62

B2B Apple Startup Hosting 62

Convince & Convert

SEPTEMBER 21, 2015

For some very young companies, it can be a waste of money. For others, it can be the move that makes the company happen. Your company and product have a name, a brand identity, and a target market. But if you haven’t, it’s probably best to focus on branding, marketing strategy, and website development first.

Strategy 60

Strategy Marketing Meeting Startup 60

Buffer Social

JANUARY 5, 2022

I’ve built two thriving communities on startup budgets, first as employee #1 and Director of Marketing and Community at theSkimm and now as the founder and CEO of puzzle company JIGGY. Here’s my advice for doing it right.

Communities 90

Communities How To Newsletter Small Business 90

Hootsuite

DECEMBER 12, 2023

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Buffer Social

NOVEMBER 1, 2021

After one too many 10-hour shifts selling candles at the Canal Street Market in Manhattan, Stephen Tracy wanted to quit his job at Keap Candles. He’d also signed a contract promising he’d show up at the market every day. Just a year prior, Stephen quit his job at Google to co-found the company with a friend.

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Authentication Instagram Startup Meeting 85

The Realtime Report

MARCH 1, 2017

But if they’re not careful navigating the storms that the market and fate throw at them, they could cycle right out of existence. Essentially, those startups stalled out. Maybe it was a faulty marketing plan. Transitioning from startup to successful enterprise is always going to be a difficult undertaking. They decline.

Startup 70

Startup Policies Small Business Consultant 70

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Executive communications can benefit both of these elements, your comms strategy as a whole and can even boost employee morale and company visibility. Any recommendations?

Strategy 85

Strategy How To Training ROI 85

Buffer Social

DECEMBER 12, 2023

  For example, a creator might have a system for reviewing and editing their content before publishing, ensuring it meets their quality standards and aligns with their brand voice. However, with the right systems, creators can scale their operations to meet this demand without compromising quality or burning out.

System 89

System Content Fashion Template 89

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. What is the energy you bring into a physical room or a zoom meeting? What are limiting beliefs?

Patterns 147

Patterns Energy Team Skills 147

Oktopost

APRIL 2, 2020

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Social media marketing analytics is big business. Social reporting in your social media marketing strategy. How much value it’s bringing to the company. . It’s projected to grow by almost $9.4 What’s working.

Report 126

Report Social Media Tools ROI 126

Buffer Social

SEPTEMBER 30, 2022

I also realized I was sitting on the answer to the “pipeline problem” that every tech company at the time was claiming prevented them from hiring more women in tech. We’ve helped hundreds of women find jobs in tech and helped companies diversify their teams. “How is this a billion dollar company?”

Communities 72

Communities Team Meeting Newsletter 72

Pam Moore

FEBRUARY 17, 2023

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. What is the energy you bring into a physical room or a zoom meeting? What are limiting beliefs?

Patterns 148

Patterns Energy Team Skills 148