Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50

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Marketing Influencer SEO Adwords 181

Firebelly

OCTOBER 12, 2012

As an enthusiastic photographer, I’m always reminding people that when it comes to content marketing, it’s more than just writing. But there’s so much more to content than the written word that when people forget the other forms of content, they’re missing out on an important piece of the content marketing wheel.

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Picasa Content Marketing Reputation 156

Firebelly

JULY 2, 2012

The Firebelly crew is back in the office today after spending last week in San Francisco for the AllFacebook Marketing Conference. Photos, Engagement Are Keys To Facebook Marketing Success. panel showed how their businesses helped companies get their message out and sell without breaking the bank. Listen To Them.

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Conference Marketing Banking Analysis 186

Firebelly

OCTOBER 23, 2012

What Does Soccer Have to do With Content Marketing? If you want to succeed at content marketing, sometimes you only have to be an orange cone. I’ve worked with clients in the past who were being totally dominated in search, and our content marketing plan was an all-out game of catch-up. But the dividends will be huge.

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Content Marketing Creative Commons Industry 182

Firebelly

DECEMBER 21, 2015

The 15 most-read posts on our social media marketing blog in 2015! BEST DAYS AND TIMES TO POST TO YOUR LINKEDIN COMPANY PAGE. It’s a question we get a lot—what are the best days and times to update a LinkedIn Company Page? SOCIAL MEDIA MARKETING: PROCESS MATTERS. 9 SOCIAL MEDIA MARKETING TWITTER CHATS YOU SHOULDN’T MISS.

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Social Media Marketing Retail Social Media Management 100

Firebelly

APRIL 19, 2016

We receive a lot of questions from bars, restaurants and breweries about marketing on Instagram. 7) How can we learn more about marketing on Instagram? The post 7 Instagram Marketing Tips For Bars, Restaurants & Breweries appeared first on Firebelly | Social Media Marketing & Management Company.

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Firebelly

OCTOBER 12, 2015

Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. They’re great places to solicit and share social media marketing advice! Social Media Marketing. Social Media Marketing 2.1. Digital Marketing: Social Media, Search, Mobile & More. Learn more ].

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Firebelly

JANUARY 19, 2012

Based on numerous meetings with all kinds of people and organizations – here are a few of the top reasons that some groups will have a tough time succeeding with their Facebook marketing efforts. The company/organization is inherently not interesting. They don’t integrate Facebook into their other marketing efforts.

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comScore Facebook Marketing Organization 172

Firebelly

SEPTEMBER 28, 2015

Twitter chats can be a great way to solicit (and share) social media marketing advice. What: Business professionals from around the world gather each week to discuss tools and methods for effective content marketing. When: Mondays at 9pm EST. When: Tuesdays at 8pm EST. Sample topic: Social Media Influencer Marketing Demystified.

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Social Media Sample Samples Twitter 100

Firebelly

NOVEMBER 3, 2011

I finally caught up with Brandon who is now working for a secret tech company in San Francisco. I’m also working with a major tech company on social media efforts, doing some fun “techertainment” projects with some awesome people in the industry, and editing some tech books when the schedule allows. Really, Duncan?

Social Media 216

Social Media API Marketing Mobile 216

Firebelly

MARCH 31, 2011

It doesn’t seem to have a place in our vocabulary as community-oriented marketing people. Too much transparency will kill most companies and people. This word may work in physics applications and negotiations, but is significantly misleading. People are not wheelbarrows or seesaws. It has a lot of layers to it. Transparency.

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Authentication Marketing Applications Influencer 195

Firebelly

JULY 20, 2015

When you hear about a student majoring in Kinesiology working at a marketing agency, you might think that’s illogical. It’s completely refreshing to work with someone with the ability to apply critical thinking, yet have no background in marketing.”. But for Rachel Smith, it’s proving to be a significant career catalyst.

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Marketing Class Hashtag Sports 100

Firebelly

OCTOBER 17, 2013

Whether its theoretical or empirical, the value of basing marketing around real insights is the new standard. We’ve mapping customer journeys – qualitatively – for ourselves and for a few companies we work with. So where did we start?

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Data Social Media Tips Marketing 166

Firebelly

NOVEMBER 27, 2011

Erik Deckers, is co-author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (2011), Branding Yourself: Using Social Media to Invent or Reinvent Yourself (2010) and Twitter Marketing for Dummies (2009). Is Erik Deckers a funny social media marketing guy? You find follow his exploits here.

Social Media 219

Social Media Marketing Sports Banking 219

Firebelly

JULY 1, 2011

Now, companies invest billions of dollars each year into finding new ways to reach an audience through the social giant. Five years ago, nobody expected the new social networking website called “Facebook&# to become a powerhouse.

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Campaign Facebook Marketing Social Networking 185

Firebelly

JULY 1, 2019

We believe in their service and company culture. It’s why we joined their Agency Partner Program a while back and why I wanted to ask their Chief Marketing Officer Jamie Gilpin for some easy-to-digest insights into important matters facing agencies and brands today. Firebelly is a huge advocate of Sprout Social.

Social Media 170

Social Media Company Brands Marketing 170

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Below, we discuss ten important Social Metrics for companies. Social media might be all about big numbers, but in a surprising number of marketing mishaps, a relatively small handful of people were the sparks that turned into online brushfires.

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Feed Reader Marketing Paid Search Metrics 100

Firebelly

OCTOBER 21, 2009

Digitalia | Indianapolis Social Media Marketing « Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Does social media marketing fit your company's approach to business? Are you committed to deep and sustained marketing efforts? It’s bigger than all of us.

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Social Media Marketing Paid Search SMS 100

Firebelly

MARCH 12, 2013

Hard work does pay off because Firebelly has been nominated and selected as a Mira Awards finalist for Marketing Technology Excellence and Innovation. TechPoint created the Mira Awards 14 years ago to honor companies that exhibited great technology excellence and innovation. I’m thrilled! Our team is just that – a team.

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URL SEO Team Company 221

Firebelly

NOVEMBER 15, 2012

Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Incidentally, for the brand managers and agencies reading this — if your favorite company took two hours to answer the phone when you called, how would you feel about them?

Social Media 241

Social Media Hotels Retail Airlines 241

Firebelly

APRIL 9, 2013

Regardless of the size of your company, the most important component of your social media program is executive buy-in. It doesn’t matter if you work for a Fortune 100 company or a small business. I’ve heard about social media marketing budgets being buried in other digital budgets. Results and outcomes.

Buy 212

Buy Social Media Reputation Small Business 212

Firebelly

FEBRUARY 12, 2010

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 In Age of Friending, Consumers Trust Their Friends Less By Michael Bush People have caught on to the fact marketers are increasingly behind that influential blog post or tweet. billion in the US.

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Feed Reader Marketing Paid Search Startup 100

Firebelly

NOVEMBER 4, 2013

One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. For me, working with these two seeming dichotomous companies has been a dream come true. Blog Apple Social Media Marketing'

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Apple Retail Software Engineering 173

Firebelly

JULY 16, 2012

Big companies have been acquiring social media startups a lot lately. Here are 3 must-reads on some of the larger acquisitions and, more importantly, why these companies feel the need to become more social. Salesforce Buys Buddy Media To Ride Social Media Marketing Wave. Oracle Buys Involver to Boost Social Media Presence.

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Yammer Social Media Social Enterprise Microsoft 183

Firebelly

OCTOBER 8, 2013

Like many others, what these brands have not yet realized is that social media is an art form that needs to become part of a company wide shift in culture. And if a brand decides to take on managing their own social media instead of seeking help from an agency, it is essential that more than just the marketing department get involved.

Social Media 158

Social Media Survey Collaboration Report 158

Firebelly

APRIL 29, 2013

By Todd Herrold While Facebook hasn’t revealed the exact formula it uses to determine Graph Searching of content (they did provide a look “under the hood” which marketers may find helpful), we can identify several factors which likely impact Graph Search rankings. How to Optimize Your Facebook Page for Facebook Graph Search.

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Facebook Social Graph Guidelines SEO 203

Firebelly

FEBRUARY 23, 2012

He’s a serial entrepreneur, a leading voice on social marketing, and now working for one of the biggest email companies in the world. What’s the next step for social media marketing? Data and measurement are extremely important become it is the lifeblood of any company. It is a marketing program.

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ROI Engagement Training Exercises 244

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. There are, however, companies that make mega mistakes for millions to see. Here are eight disasters from 2012….

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Nielsen Social Media Statistics Sentiment 241

Firebelly

NOVEMBER 1, 2013

By Tom Risen Pinterest is planning for the future of its photo-sharing website by experimenting with “promoted pins” to see how they can generate revenue, but the company told users that it is trying to be “tasteful” as it develops its advertising model. Marketers everywhere rejoiced. Blog Social Media'

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Advertising Social Media Groups Groups 161

Firebelly

DECEMBER 26, 2011

Cohen 2012 is going to be a big year for adoption of social media for B2B companies. The following predictions for 2012 reveal many of the ways B2B companies will leverage social media for their business success. 150+ Content Marketing & Social Media Predictions for 2012. 5 Social Media Predictions for 2012.

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Social Media B2B Analytics YouTube 206

Firebelly

JULY 4, 2012

This year, HardingPoorman Group , was once again named “one of the best companies to work for,” and yet David Harding, CEO of HardingPoorman Group, is pushing even harder for innovation in every sphere of the business. Examples are Fast Company and Wired because they are more trendy and cutting edge.

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Groups Groups Trends Social Media 166

Firebelly

OCTOBER 11, 2011

Figure out who has information you actually need — for personal use or for your company — and keep them while casting off the others. Some businesses just aren’t applicable to the marketing benefits of the website. Some businesses just aren’t applicable to the marketing benefits of the website.

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Twitter Applications Feed Feedly 193

Firebelly

MARCH 21, 2016

In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. Erik: There is such thing as optimized disruption, but it will differ from company to company. ” Let’s get to the questions!

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Reputation Privacy YouTube Questions 100

Firebelly

JULY 21, 2011

Mark Juleen - Dynamic, inimitable "apartment marketing nerd" …Apartment marketing has evolved into storytelling, relationship building, and measurement – and the future is already here. This week J.C. And Mark Juleen is smiling as he digs into his broken yolk sandwich at the hip local eatery, Cafe Patachou.

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Energy Collaboration Project Team 230

Firebelly

OCTOBER 23, 2017

Respond Often times companies are so afraid of getting their words twisted, they choose not to respond at all. Best Practices For Managing A Social Media Crisis October 23rd, 2017 Lauren Johnson The post Best Practices For Managing A Social Media Crisis appeared first on Firebelly | Social Media Marketing & Management Company.

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Social Media Press Release Issues Team 129

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. Rock-n-roll kick started his career in marketing when he started seeking creative ways to market his own band nationally.

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Social Capital Journal Energy Campaign 196

Firebelly

MAY 18, 2015

5 Highlight Your Company. Be sure that your company page is complete and is relevant to your field. Make sure your have the services your company offers listed, relevant articles, images, and videos showing your work. Make your company come to life on your LinkedIn page. #6 7 Publish On LinkedIn. 8 Build Your Community.

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LinkedIn URL Meeting Industry 100