LinkedIn Provides New Segmentation Options for its Company Engagement Report
Social Media Today
MARCH 2, 2023
LinkedIn's Company Engagement Report shows you how employees from specific companies are engaging with your LinkedIn updates.
LinkedIn Launches DMs for Company Pages
Social Media Today
JUNE 7, 2023
A new DM option for your LinkedIn strategy.
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A Beginner’s Guide to LinkedIn Ads
Social Media Strategies Summit
MARCH 22, 2023
LinkedIn’s advertising revenue more than doubled from 2017 to 2021 — and it’s set to double again between 2022 and 2026. Image source With approximately 63 million decision-makers using LinkedIn and four-fifths of all B2B marketing leads originating from the platform, it’s not hard to see why.
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LinkedIn Expands its Company Commitments Display to More Surfaces
Social Media Today
APRIL 19, 2023
LinkedIn's Company Commitments enables businesses to showcase relevant causes that it aligns with.
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LinkedIn Expands its Company Commitments Display to More Surfaces
Social Media Today
APRIL 19, 2023
LinkedIn's Company Commitments enables businesses to showcase relevant causes that they align with.
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LinkedIn Adds New 'Products' Tab on Company Pages to Highlight Specific Products
Social Media Today
DECEMBER 15, 2020
LinkedIn is adding new product showcase pages to your LinkedIn Company Page options, providing a new way to share information about your key products.
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Four Easy Ways To Improve Your LinkedIn Company Page
Webbiquity SMM
DECEMBER 13, 2018
When harnessed to its full potential, it’s surprising how powerful LinkedIn can be as a marketing tool. Here are a few tips that will help to boost your company’s profile on LinkedIn. Your company logo and header banner are the very first things people will see when they land on your company page.
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LinkedIn Adds New Company Page Roles to Provide More Management Options
Social Media Today
DECEMBER 10, 2020
LinkedIn is rolling out some new company page roles which will provide more ways for page admins to manage their presence.
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LinkedIn Launches DMs for Company Pages
Social Media Today
JUNE 7, 2023
A new DM option for your LinkedIn strategy.
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LinkedIn Company Page Best Practices for 2023 [Infographic]
Social Media Today
NOVEMBER 29, 2022
Looking to freshen up your LinkedIn approach?
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LinkedIn Adds New Tools for Company Pages, Including Content Recommendation and Lead Gathering Options
Social Media Today
FEBRUARY 23, 2021
LinkedIn has added some new tools for company pages, facilitating employee advocacy, audience data gathering and promotion.
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LinkedIn Adds New Staff Connection Tools Via Company Pages, New Follower Analytics Options
Social Media Today
SEPTEMBER 2, 2020
LinkedIn is adding some new Company Page features focused on maintaining employee connection and maximizing outreach opportunities.
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LinkedIn Adds New Analytics Tools for Company Pages, New Process to Limit Page Follow Invites
Social Media Today
JULY 1, 2020
LinkedIn has rolled out a range of new tweaks, including new Follower analytics for company pages, a new audio option for pronunciation on user profiles, and a new limit on company page invites.
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LinkedIn Adds Native Post Scheduling for Company Pages, New Audio Event Options
Social Media Today
MARCH 21, 2023
A range of new updates for LinkedIn Company Pages.
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LinkedIn’s Rolling out Company Page Messaging to All Brands
Social Media Today
MARCH 26, 2024
LinkedIn’s making messaging available to all brands in the app.
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LinkedIn’s Rolling Out Company Page Messaging to All Brands
Social Media Today
MARCH 26, 2024
LinkedIn’s making messaging available to all brands in the app.
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LinkedIn Publishes Top 50 Companies to Work for in 2021 Listing, Based on Platform Data
Social Media Today
APRIL 28, 2021
LinkedIn has published its 2021 listing of the top companies to work for, which takes into account a range of on-platform data indicators.
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LinkedIn Adds New 'Products' Tab to Company Pages to Highlight Specific Products
Social Media Today
DECEMBER 15, 2020
LinkedIn is adding new product showcase pages to your LinkedIn Company Page options, providing a new way to share information about your key products.
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LinkedIn Shares its Top Companies to Work For List for 2022 [Infographic]
Social Media Today
APRIL 20, 2022
These are the top companies to work for, by region, based on LinkedIn profile insights.
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How to Build a Dazzling LinkedIn Company Page
Harp Interactive
MARCH 31, 2011
Tens of millions of professionals are following more than a million companies on LinkedIn. Having a fully optimized and professional LinkedIn company page will showcase your business in the most professional light to job seekers, employees, potential customers, purchasing managers, current clients, and interested observers.
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How to use LinkedIn hashtag analytics to boost content reach
Sprout Social
MARCH 28, 2024
With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Hashtags may be the answer.
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LinkedIn Adds New Courses on Building Your LinkedIn Presence, New Alert and Newsletter Tools for Company Pages
Social Media Today
JANUARY 19, 2022
The courses cover the key elements of LinkedIn marketing, and will help provide pointers on how to maximize your platform presence.
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LinkedIn Adds Newsletters for Company Pages, Updated Campaign Manager Navigation
Social Media Today
MARCH 22, 2022
The option will provide another way to engage your LinkedIn audience, and maintain contact.
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How to Build a Dazzling LinkedIn Company Page
Harp Interactive
MARCH 31, 2011
Tens of millions of professionals are following more than a million companies on LinkedIn. Having a fully optimized and professional LinkedIn company page will showcase your business in the most professional light to job seekers, employees, potential customers, purchasing managers, current clients, and interested observers.
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332 10 Tips to Help Optimize Your LinkedIn Company Page
Social Media Today
JULY 26, 2019
Is your LinkedIn optimized for engagement? Here are ten steps to help improve your LinkedIn company page performance.
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LinkedIn Publishes Listing of Top 10 Company Pages for 2019 [Infographic]
Social Media Today
NOVEMBER 21, 2019
LinkedIn has published its annual list of top company pages, based on user nominations.
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LinkedIn SEO Guide To Leverage LinkedIn Hashtags Analytics
Keyhole.co
MARCH 28, 2024
LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!
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LinkedIn Launches ‘Follow Company’ Button
Mindjumpers
MARCH 1, 2012
Tweet Linkedn is strengthening their approach as a platform for brand marketing with the new ability for companies to add a ‘Follow Company’ button to their websites. The ‘Follow Company’ allows people to stay up-to-date on companies’ news and career opportunities. Benefits for brands.
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How to Create a LinkedIn Company Page [Infographic]
Social Media Today
MARCH 12, 2019
Have you set up your LinkedIn company page correctly? Still haven't created one at all? This infographic will help.
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LinkedIn Experiments with Generative AI Prompts for Posts
Social Media Today
MAY 5, 2023
LinkedIn's parent company Microsoft is working to bring generative AI to all its apps and functions.
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Looking to take a break from LinkedIn? Here are some great ways to do it
SocMed Sean
APRIL 21, 2022
Are you on LinkedIn but are starting to feel like you need to take a break from it – or get away from it altogether? LinkedIn is a popolar social media site that's distinct from the many others online. But LinkedIn isn’t for everyone. You have several options if you are considering distancing yourself from LinkedIn.
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Five Reasons NOT To Use LinkedIn as Part of Your Job Search
SocMed Sean
FEBRUARY 17, 2022
With over 800 million users worldwide, LinkedIn is one of the most popular social networks. While LinkedIn offers some value in the job search arena, it may not be the best tool for the job. While LinkedIn offers some value in the job search arena, it may not be the best tool for the job. A Little History of LinkedIn.
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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag
Ignite Social Media
JULY 27, 2020
LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting).
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What is the Future of LinkedIn Marketing?
Ignite Social Media
MAY 6, 2021
Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Posts on LinkedIn: Then Versus Now.
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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)
Buffer Social
SEPTEMBER 11, 2023
Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.
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LinkedIn Adds New Tools for Company Pages, Including Employee Notifications Option
Social Media Today
OCTOBER 15, 2019
LinkedIn has added some new tools to help increase employee engagement, and ensure your Company Page is complete.
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How to create an effective LinkedIn Business Page in 6 steps
Sprout Social
SEPTEMBER 6, 2023
LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. Table of contents: What is a LinkedIn Business Page?
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LinkedIn Unveils New Additions to Company Pages, Including Employee Insights
Social Media Today
JANUARY 17, 2019
LinkedIn has announced some new company page functions, built on the back of its recent company page update.
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LinkedIn Launches Status Updates For Companies
Mindjumpers
OCTOBER 13, 2011
Tweet LinkedIn recently announced a new feature called ‘Company Status Updates’, which allows companies to share recent happenings like breaking news about the company, employee moves and relevant job openings or latest on their products and services. What’s new for companies? What’s new for professionals?
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9+ Ideas for Your Next LinkedIn Carousel (+Examples)
Buffer Social
DECEMBER 14, 2023
LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.
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